Inspired by the real stories of New Yorkers going home with their newborns in taxis (an experience that does not legally require child safety seats), Mitsubishi recently launched its #FirstRide program in New York by giving three babies their inaugural ride home in one of America’s safest small SUVs, the 2014 Outlander, as part of Mitsubishi Motors’ “First Ride” program, which focuses on creating awareness and educating parents on child safety.
These touching personal stories of the infants and their families have been made into a series of three short web films being shared under the hashtags #mitsubishi #firstride that contrast the craziness of the streets of the big city, with the calm, precious moments shared between three newborns and their parents.
A staggering 73% of all child safety seats are either installed or used incorrectly. The National Highway Traffic Safety Administration (NHTSA) website safercar.gov has great information about not only how to keep kids safe in cars, but also the area less explored -- purchasing a vehicle with safety in mind. Additionally, NHTSA’s safercar app is a useful tool that provides car seat inspection locations and safety ratings of vehicles, all in one place.
Want more education on how to use your car seat or booster seat correctly? Then check out these articles we've published here at AskPatty.com: