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Never Underestimate Women's Purchasing Power - Today's Chicago Woman

Published Apr 8th 2011, 6:42pm by Jody DeVere in Articles Pressroom

Waukegan Tire and Supply Company Vice President and Chief Financial Officer Julie Scroggins’ drive to attract more female customers has led her to gut and remodel all four store locations. And recently, she decided to add yet another item not often seen in your local tire store. She added handbags.

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