Schultz will join Ask Patty in the role of Ambassador at Large
spreading the good word to women about Ask Patty and how to get expert
advice regarding their vehicles.
FL (PRWEB) August 2, 2006 –- Ask Patty.com announced today that
Lorraine Schultz, Founder and CEO of the Women’s Automotive Association
International based in Detroit, MI, will join the automotive advisory
panel of industry-expert women as Ambassador at Large for their new
woman’s portal, Ask Patty. The Ask Patty website at http://www.askpatty.com
that launched June 8, 2006 provides a safe place for women to get
advice on car purchases, maintenance and other automotive related
As Ambassador at Large for Ask Patty, Lorraine Schultz will serve in an
advisory capacity for both consumer women and automotive industry
“I am pleased to be part of Ask Patty, because it is a safe community
for women in a male dominated industry, “said Schultz.”I am pleased to
join the Ask Patty team of expert automotive advisors and believe my
experience and industry knowledge will help consumer women make
educated decisions about their automotive needs and enable them to have
a better experience with local car dealerships."
Lorraine Schultz began making history during a time in the automotive
industry when there were probably 400 men to ever one woman employed.
In 1999, the Automotive Hall of Fame awarded its Distinguished Service
awards to women for the first time since 1945. Lorraine Schultz, a
member of its Board of Directors and Founder of the Women's Automotive
Association International, had a lot to do with that decision.
Lorraine began her career in the automotive industry when she acquired
an interest in the Detroit Model Bureau, a company that supplied talent
for the various auto shows. When the company dissolved, Lorraine became
the Executive Director for the Auto Leather Guild of America where she
worked for 19 years managing the marketing for three major tanners who
supplied leather for the automotive industry. This tenure provided her
with the opportunity for extensive traveling to auto shows all over the
world including France, Switzerland, and Japan.
In 1995, following the dissolution of the Leather Guild, Lorraine introduced the Women's Automotive Association International (http://www.waai.com)
to the automotive industry. She has received many leadership and
humanitarian awards from organizations such as the American Lung
Association, the National Association of Women Business Owners, and
Women in Communications. She has served as a Board member and volunteer
to many companies and organizations such as Society of Automotive
Analyst, Women's Economic Club of Detroit, March of Dimes, Juvenile
Diabetes Foundation, Michigan Opera Theatre, Salvation Army, Kendall
School of Art and Design, and The Detroit Metropolitan Woman Magazine.
Lorraine is presently the CEO and Founder of the Women’s Automotive
Association International and a member of the Board of Directors for
the Automotive Hall of Fame.
“We are very pleased to have Lorraine Schultz on our board,” states
Jody DeVere, President of Ask Patty, Inc. DeVere continues, “Lorraine
brings to Ask Patty an abundance of invaluable real life experiences
teaching women the value of taking charge of the car buying
experience.” DeVere continues, “Lorraine is also an icon for automotive
women as she lights the path for many of us to reach for the top in the
automotive field. Her dedication and hard work as a champion for female
race car drivers is infectious. She is the driving force behind the
WAAI Women in Motor Sports scholarship for the Lyn St James Foundation
driver development program that will be presented on August 4, 2006 at
the "Women in the Winner's Circle luncheon at Indianapolis
About Ask Patty:
Women purchase half of the vehicles sold in the United States each
year, spending over $80 billion. Yet, shopping for and buying a car can
be a challenge for women who are first time car buyers or for women who
had a bad experience in the past with a car salesman or dealership.
Ask Patty provides women consumers the opportunity to post questions
about car buying, selling, repair and maintenance to a panel of expert
automotive women. Ask Patty is a safe online place to share and discuss
their car buying experiences. Women can submit posts directly to the
Ask Patty automotive advice blog by going to http://www.askpatty.com.
The Ask Patty advisory panel of automotive expert women, headed up by
Deborah Renshaw -- professional NASCAR driver, and is comprised of
women who hold various leadership positions in the automotive industry.
Ask Patty, Inc. provides automotive retailers with an innovative
marketing, advertising and training program aimed at enabling them to
attract, sell, retain and increase loyalty with women consumers.
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