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Great Customer Service Means More Sales

Posted by AskPatty - Automotive Advice for Women at Jun 23rd, 2008 6:55pm

I’ve so far purchased two cars in my lifetime – my 2005 Acura RSX as my daily driver, and my husband’s 2007 Mazda3s. The two buying experiences were vastly different. My Acura was purchased at the dealership that could get the right price and color for me at the time. I wasn’t picky at the time about customer service – I wanted that electric blue color, and only this one particular ...


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To Haggle or Not to Haggle? That is the Question for Car Dealers Today

Posted by AskPatty - Automotive Advice for Women at Oct 26th, 2007 9:04pm

One Price - No Haggle may be coming to a showroom near you as the Web makes prices more transparent and dealers try to cater to women and Gen Y drivers Business Week magazine writes in its current issue, http://tinyurl.com/ywxpuh . It's one of the enduring oddities of American retailing: car dealers haggling over price with their customers. A major car dealer chain of stores headquartered in Oregon has announced ...


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CBS Channel 3 in Philadelphia Promotes Ask Patty

Posted by AskPatty - Automotive Advice for Women at Apr 13th, 2007 5:24am

3 On Your Side: Female Friendly Car Dealerships Jim Donovan Reporting SEE VIDEO (CBS 3) PHILADELPHIA Hey ladies, have you ever tried to buy a car and had the salesman talk down to you or suggest you run everything by your husband? Maybe they quoted you a higher price than they would a man. Well, 3 On Your Side's Jim Donovan tells you how dealerships are changing. When it comes to car ...


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Ask Patty and McCafferty Ford Featured in The Patriot News

Posted by AskPatty - Automotive Advice for Women at Apr 2nd, 2007 4:12pm

Ask Patty program aims to make car shopping comfortable for women Sunday, April 01, 2007 BY DAN MILLER Of The Patriot-News Brenda Webber will never forget when, while shopping for a new car, a salesman asked if she had her husband's permission. Webber bought the car, a 1993 Subaru, but she swore she'd never go back to that dealer. Now, as the general sales manager at McCafferty ...


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Women Behind The Wheel — How You Can Profit From A Women-driven Auto Market!

Posted by AskPatty - Automotive Advice for Women at Feb 6th, 2007 1:18pm

When Christine Wilson bought her Audi, she told the salesman exactly what she wanted. With the help of the Internet, Wilson had researched the price of her car and the features she wanted. She brought these to the dealer. She didn't have time to haggle back and forth. This was her third dealer already and she was ready to buy. The salesman tried to raise the price, but Wilson held her ground. "I know what I ...


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