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AutoInc Magazine - She’s Always in Motion! Using video in your social media marketing to women January 8, 2020 by Jody DeVere

Posted by AskPatty - Automotive Advice for Women at Feb 20th, 2020 12:00am

2019 was a year of explosive growth of video on social media – visual content is king, and if your visual content isn’t moving, it should be. Views of branded video content have increased by 258% on Facebook and by 99% on YouTube. As we know, women are very active on social media, making up the majority of Facebook and Instagram users, and women use other platforms like Twitter and YouTube differently from men – men ...


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Jody DeVere Writes Featured Article for iMedia

Posted by AskPatty - Automotive Advice for Women at Feb 5th, 2007 3:09pm

Reaching the Underserved Female Majority AskPatty.com's president urges marketers to rethink their strategies for reaching the powerful female auto consumer market, and offers tips to gain their trust and, in turn, their business. The advent of the internet has enabled women to find the resources and information they need to take charge of their own finances and buying decisions, and give voice to their ...


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