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General Motors announces bankruptcy, promising a new and better future

Posted by AskPatty - Automotive Advice for Women at Jun 3rd, 2009 4:40pm

It was not much of a surprise yesterday when General Motors revealed the details of its bankruptcy plans; many in the automotive industry were wondering WHEN, not IF, GM would have to resort to such drastic measures. According to News.Yahoo.com "GM's bankruptcy filing is the fourth-largest in U.S. history and the largest for an industrial company. The company said it has $172.81 billion in debt and $82.29 billion in assets." As part ...


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AskPatty in the News, May 2009

Posted by AskPatty - Automotive Advice for Women at May 31st, 2009 8:00pm

May 14, 20009AskPatty's Jody DeVere at Tire Review Online: "Is the Industry Listening on How to Market to Women?"I attended and chaired a round-table on social media marketing to women automotive buyers at the annual M2W-Marketing to Women conference recently where the brightest and greatest minds on how to reach women spoke, networked and discussed the latest trends and strategies.It was invigorating and a nice change of pace to spend ...


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Midlands Honda Becomes Columbia South Carolina's First AskPatty.com Certified Female Friendly Location

Posted by AskPatty - Automotive Advice for Women at May 19th, 2009 7:33pm

New Services Designed with the Women Car Buyers in Mind. Columbia, SC (PRWEB) May 19, 2009 -- Midlands Honda is pleased to announce they have completed AskPatty.com's Certified Female Friendly training and is now Columbia's and Sumter's first Honda Certified Female Friendly location. To achieve certified status, their personnel completed a total of over 90 hours of online training on how to better meet the expectations of the woman ...


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We Minivan Moms Can Be Pretty High-Tech

Posted by AskPatty - Automotive Advice for Women at May 15th, 2009 12:50am

I am a high-tech Mom and here's the proof: I purchased my first CD burner in 1997 and used it to create holiday music mixes I gave to friends at Christmas.  I was one of the first people I knew to sign up for broadband internet in 1998. I opted for a DVD drive in my 1999 Blue Apple PowerMac G3, and used it to watch movies on my beautiful GIANT egg-shaped 21-inch Apple Studio Display. I joined Twitter 526 days before Oprah and ...


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AskPatty in the News, April 2009

Posted by AskPatty - Automotive Advice for Women at Apr 30th, 2009 5:00pm

April 6, 2009AskPatty at Canadian Driver: "New tire program targets female customers"A new partnership between business magazine Tire Review and AskPatty.com, an automotive advice web site for women, will offer tire dealers an extensive educational and marketing program for female customers in Canada and the U.S.The program will help tire retailers and staff to improve their marketing and sales skills, and become "Certified Female ...


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Honda to Offer Dog-Friendly Element Model

Posted by AskPatty - Automotive Advice for Women at Apr 29th, 2009 11:46pm

Responding to public demand, Honda demonstrated an especially dog-friendly version of its Element SUV at the recent New York Auto Show. According to the American Pet Products Manufacturers Association, Inc., more than a third of all households own at least one dog with an estimated total U.S. dog population of 74.8 million. Pet purchases and related products and services comprised an estimated total market value of more than $43 ...


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Valley Toyota Scion of Hanford Becomes First AskPatty.com Certified Female Friendly Location Serving Hanford, Fresno, Visalia, Bakersfield and Surrounding Areas

Posted by AskPatty - Automotive Advice for Women at Apr 29th, 2009 5:31pm

New Services Designed with the Woman Car Buyer in Mind Hanford, CA (PRWEB) April 29, 2009 -- Valley Toyota Scion of Hanford is pleased to announce they have completed AskPatty.com's Certified Female Friendly training and is now the Central Valley's first and only Toyota and Scion Certified Female Friendly location. To achieve certified status, their personnel completed a total of over 25 hours of online training on how to better meet ...


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Jon Lancaster Toyota Scion Becomes Madison's First AskPatty.com Certified Female Friendly Location

Posted by AskPatty - Automotive Advice for Women at Apr 27th, 2009 5:16pm

New Services Designed with Women Car Buyers in Mind Madison, WI (PRWEB) April 27, 2009 -- Jon Lancaster Toyota Scion is pleased to announce they have completed AskPatty.com's Certified Female Friendly training and are Madison's first Certified Female Friendly location. To achieve certified status, their personnel completed a total of over 50 hours of online training on how to better meet the expectations of the woman consumer. "Up ...


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AskPatty in the News, March 2009

Posted by AskPatty - Automotive Advice for Women at Apr 1st, 2009 1:35am

March 2, 2009Jody DeVere at Dealer Marketing Online: "What Is Your Online Strategy To Reach Women Car Buyers? "The advent of the Internet has enabled women to find the resources and information they need to take charge of their own finances and buying decisions as well as give voice to their needs and preferences. With this rising tide of the economic power of women, car dealerships and automotive retailers need to devote time, ...


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Lori Johnson, AskPatty Expert Woman featured in Forbes!

Posted by AskPatty - Automotive Advice for Women at Mar 11th, 2009 12:33am

How To Make Your Old Car Seem New Read the complete article by Hannah Elliott at Forbes Magazine. Trying to eke out a couple more years from your vehicle? Here are 10 ways to avoid having to buy a new one. Lori Johnson drives the same vehicle she bought 21 years ago--a black 1988 Toyota pickup. Her friends can't believe its pristine condition, she says. And in this economy, they are more than a little jealous that she finished ...


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