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Day Three NAIAS - Diversity Driven By Design in Detroit

Posted by AskPatty - Automotive Advice for Women at Jan 18th, 2008 2:23pm

GM held a very interesting panel of designers and media all with multicultural backgrounds and perspectives on how their backgrounds influence new vehicle designs and are they reflective of the preferences of the urban , LGBT, minority and female car buyers. These are segments auto makers can no longer afford to ignore with their tremendous buying power in the ever changing and fiercely competitive landscape they are all ...

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