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Jody DeVere: Women are a ‘Social Network’

Posted by AskPatty - Automotive Advice for Women at Mar 6th, 2020 10:10am

February 25, 2020   Jody DeVere Jody DeVere According to a recent study by Pew Research, women participate more on many social networks, including Facebook and Instagram, than men do.  In addition, women use social media differently than men do. While men tend to use social media to build influence, women look to make connections and learn new things – making the female audience on social media a fertile ...


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AutoInc Magazine - She’s Always in Motion! Using video in your social media marketing to women January 8, 2020 by Jody DeVere

Posted by AskPatty - Automotive Advice for Women at Feb 20th, 2020 12:00am

2019 was a year of explosive growth of video on social media – visual content is king, and if your visual content isn’t moving, it should be. Views of branded video content have increased by 258% on Facebook and by 99% on YouTube. As we know, women are very active on social media, making up the majority of Facebook and Instagram users, and women use other platforms like Twitter and YouTube differently from men – men ...


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Can Social Media Drive Car Sales? Jody DeVere, Sr. Toyota Sales Rep, Jeff Teague, & Alice Fuller of Sheer Social on @Blab

Posted by AskPatty - Automotive Advice for Women at Feb 19th, 2016 3:13pm

Can Social Media Drive Car Sales? Jody DeVere, Sr. Toyota Sales Rep, Jeff Teague, & Alice Fuller of Sheer Social on @Blab ... Read More!


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5 Stones Media, Vizoop and AskPatty Join Forces

Posted by AskPatty - Automotive Advice for Women at Jan 6th, 2016 1:03pm

5 Stones Media, the company that recently launched Vizoop— a social media web app that curates content for businesses to share on their social networks, has partnered with AskPatty, Inc. AskPatty takes initiative in revolutionizing the women's automotive retail market by not only being the expert in the market, but also by providing shop owners with training in best practices for attracting and selling to female customers. ...


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DrivingSales.com New Community Feature - What Women Want by Jody DeVere (CEO, AskPatty.com)

Posted by AskPatty - Automotive Advice for Women at May 23rd, 2015 8:41am

DrivingSales.com New Community Feature – Featured Columns - What Women Want by Jody DeVere (CEO, AskPatty.com) ... Read More!


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What we can learn about #socialmedia from the #SuperBowl

Posted by AskPatty - Automotive Advice for Women at Feb 23rd, 2015 8:40am

What we can learn about #socialmedia from the #SuperBowl bit.ly/1uUnvYu Features @SullivanTire @askpatty ... Read More!


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AskPatty in Tire Review: Getting More from Your Social Media Efforts

Posted by AskPatty - Automotive Advice for Women at Jul 17th, 2013 2:17pm

Social media is everywhere. If you run a business, you can’t avoid hearing about it! Whether it is a Facebook profile, Twitter account, Pinterest Board or LinkedIn page, all of these tools quickly add up to a significant percentage of your market share. So, what do you do once you’ve set up your business page on Facebook or created a Google+ account? You did all the right things but if you’re still not seeing ...


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2013 Chicago Auto Show Provides Automakers with Powerful Platform to Convey News: #CAS13 Hashtag Trends on Twitter

Posted by AskPatty - Automotive Advice for Women at Feb 18th, 2013 1:45am

This year, the show amplified its Social Media Preview - also dubbed #SMP13 - and added a robust lineup of events including the WOMMA Digital Influencer Awards, Technori Pitch and roundtable discussions with Autoweek, Cars.com, Edmunds and Marketing2Women & Ask Patty. Recognized as one of the more digitally-savvy auto shows, the Chicago Auto Show strives to be a leading indicator of trends for the industry.   ... Read More!


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Jody DeVere - Business leaders will talk social networking - Thousand Oaks Acorn

Posted by AskPatty - Automotive Advice for Women at Aug 25th, 2011 3:46pm

Jody joins two other social media experts who’ve used Facebook, Twitter and other platforms to successfully promote large and small businesses will speak at an event in California Lutheran University. ... Read More!


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AutoInc: Smart Shops Connect with Women in Social Media by Jody DeVere

Posted by AskPatty - Automotive Advice for Women at Aug 17th, 2011 8:28pm

Comscore, Nielsen, MediaMetrix and Quantcast studies all show women are the driving force of the most important Internet trend of the decade - the social web.  ... Read More!


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