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NCM Blog - 5 Tips On Communicating More Effectively With Women

Posted by AskPatty - Automotive Advice for Women at May 23rd, 2015 8:46am

It’s just a fact of life in the automotive world: listening is essential! One of the key things we stress when training our Certified Female Friendly clients is developing great communication skills. Too often, when a woman visits a car dealer, tire dealer, service center or other automotive retail location, she is interrupted, talked over, or simply not being heard. Well, I’m here to tell everyone in the auto world ...


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Car Care Council Women's Board Names Aftermarket Women of the Year

Posted by AskPatty - Automotive Advice for Women at Nov 13th, 2012 12:47pm

  The Car Care Council Women’s Board (WB) has chosen Jody DeVere, CEO, AskPatty.com, as the ninth annual Aftermarket Woman of the Year. Amy Mattinat, owner and manager of Auto Craftsmen, has been named the Female Service Shop Owner of the Year, while Andrea Schultz has been selected as the first-ever Woman of Promise. The announcement was made at the 2012 Women’s Board reception, Tuesday evening, at the Sands Expo ...


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Chevrolet's Got The Beat: Global Online Poll Winner to Enter Production

Posted by AskPatty - Automotive Advice for Women at Nov 20th, 2007 9:14am

A vehicle based on the Chevrolet Beat concept (which made its debut at AskPatty in our New York Auto Show Coverage as well as across auto shows around the globe and the Internet earlier this year) will go into global production, Chevrolet announced at the 2007 Los Angeles Auto Show. An online poll that attracted more than 1.86 million voters helped influence the decision to take the cute little concept to final ...


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The Chevy Malibu Advertising Campaign WHO Can't Ignore?

Posted by AskPatty - Automotive Advice for Women at Oct 17th, 2007 8:25pm

When the all-new 2008 Chevrolet Malibu begins rolling into dealer showrooms on November 1, Chevy is betting that Americans will be aware that the company is back in the car business with a serious competitor in the midsize segment. Or so says a press release announcing its massive advertising and promotional campaign that kicks off October 17. This integrated marketing push -- the latest in Chevrolet's ...


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Hummer 'Courageous Kids' program delivers child-sized Hummers to hospitals nationwide

Posted by AskPatty - Automotive Advice for Women at Apr 24th, 2007 3:52pm

Here's a cool thing that came across my desktop this morning: Many hospitals across the United States will soon be adding child-sized, battery-operated Hummer vehicles to their pediatric units. The subcompact suvs are being donated by Hummer dealerships under a program called "Courageous Kids." The Hummers are used by young patients who may "drive" themselves into surgery or for other medical ...


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Woman's Look: 2008 Dodge Grand Caravan and Chrysler Town & Country Minivans

Posted by AskPatty - Automotive Advice for Women at Apr 9th, 2007 10:12pm

As a female consumer at the New York Auto Show, I was able to take some time to climb inside some of the vehicles and take a detailed look at the interior, instead of just grabbing snapshots of the outside while I ran past to see the next car on the floor. One of the vehicles I spent considerable time with was the 2008 Chrysler Town & Country Minivan. (In case you didn't know, the 2008 Dodge Grand Caravan and ...


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Ask Patty Featured in Central Pennsylvania Newspaper

Posted by AskPatty - Automotive Advice for Women at Feb 15th, 2007 12:17am

Women breaking through automobile glass ceiling By ROBERT RODRIGUEZ - Fresno Bee FRESNO, Calif. -- Caren Myers still surprises a few people when they find out she's the general manager of the Lexus dealership in Fresno, Calif. They shouldn't be. Myers has been in the automotive business 42 years, rising from receptionist at a Ford store to owning her own Saturn dealership in Southern California a few ...


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Hispanic Business Features Ask Patty

Posted by AskPatty - Automotive Advice for Women at Feb 5th, 2007 3:12pm

Women Wheel and Deal   February 5, 2007 Robert Rodriguez, The Fresno Bee, Calif.   FRESNO, Calif. -- Caren Myers still surprises a few people when they find out she's the general manager of the Lexus dealership in Fresno. They shouldn't be. Myers has been in the automotive business 42 years, rising from receptionist at a Ford store in Santa Rosa to owning her own ...


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