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SEMA Show 2008 Highlights from AskPatty.com

Posted by AskPatty - Automotive Advice for Women at Nov 13th, 2008 12:25am

Last week, I spent time at the SEMA Show. Founded in 1963, the Specialty Equipment Market Association is a lobbying group and professional organization made-up of some 7,000 companies worldwide, which manufacture performance and appearance products for a near-$40 billion automotive aftermarket: consumers wanting to personalize their cars and trucks.Their annual exhibition in Las Vegas draws about 100,000 participants from around the ...


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AskPatty in the News, October 16-31, 2008

Posted by AskPatty - Automotive Advice for Women at Oct 31st, 2008 8:23pm

October 29, 2008AskPatty's Female Friendly Dealer Cheri Fleming of Valencia Acura in the New York Times: Deals Are Plentiful (but Bring Good Credit)Car dealerships have been lonely places this fall, with many customers driven away by the economic tsunami of 2008. Sales have plummeted, and no one knows when these customers will be back."Because of all the uncertainty, consumers are understandably reluctant about plunging into a ...


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Jody DeVere featured at J.D. Power Roundtable Recap: Getting Reach on the Internet, Marketing to Women

Posted by AskPatty - Automotive Advice for Women at Oct 24th, 2008 9:27pm

Marketing to Women Panelists: Melanie Kovach, Automart.com; Jodi DeVere, AskPatty.com; Erica Sietsman, Mile One; Adam Wiener, driverTV Read more about the panel at J.D. Power.com   What Marketing to Women means    * Somewhere safe for women to shop.    * It means there are enough female shoppers out there for us to target.   Strategies used to focus on women    * There is a ...


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Saturn 11th Annual National Donor Day Events On Valentine's Day Will Reach 2,000th Planned Community Donor Drive

Posted by AskPatty - Automotive Advice for Women at Feb 14th, 2008 10:31am

Attendees of the Chicago Auto Show's Women's Day on Tuesday had the opportunity to learn about Saturn's relationship with the Foundation for America's Blood Centers and the Saturn National Donor Day. Held on February 14, the event is one of America's largest annual community-wide life saving donation drives; to date, Saturn retailers and their blood bank partners have collected more than 226,000 units ...


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NAIAS Day Two - Green, Green is Green They Say in Detroit

Posted by AskPatty - Automotive Advice for Women at Jan 16th, 2008 2:24pm

My day started out at the GM OnStar Radio Station with a rather heated debate on live radio with Cliff Banks of Wards Dealer Business, host Harry Douglas of Car Concerns, Peter Oppewall of www.evtransportal.com, a very informative site about alternatives in transportation, and myself about whether car buyers really want green cars or are we being forced into greener more eco-friendly choices by our government, 35 ...


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J.D. Power and Associates Writes About Ask Patty

Posted by AskPatty - Automotive Advice for Women at Dec 15th, 2006 10:16pm

  Welcome to the December issue of the Online Automotive Review-Dealer Edition, a no-cost, no obligation publication sent to automotive dealers from J.D. Power and Associates. Starting with this issue, the publication will be released bi-monthly This ...


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Ask Patty President Featured on GM Fastlane Blog

Posted by AskPatty - Automotive Advice for Women at Dec 13th, 2006 8:11pm

Who at GM has the Spirit of Leadership? Jody DeVere By Jody DeVere Guest blogger President, WAAI, AskPatty.com At GM's Saturn group, someone who possesses the true spirit of leadership is Jill Lajdziak, a woman who has taken on the tough times at GM and pushed her division and company ahead in the process. Jill Lajdziak The Women’s Automotive Association International will honor Jill ...


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Who at GM has the Spirit of Leadership?

Posted by AskPatty - Automotive Advice for Women at Dec 13th, 2006 6:16am

Who at GM has the Spirit of Leadership? Jody DeVere By Jody DeVere President, WAAI, AskPatty.com At GM's Saturn group, someone who possesses the true spirit of leadership is Jill Lajdziak, a woman who has taken on the tough times at GM and pushed her division and company ahead in the process. Jill Lajdziak The Women’s Automotive Association International will honor Jill Lajdziak with a ...


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Auto Remarketing Features Ask Patty As Female Car Buyer Expert

Posted by AskPatty - Automotive Advice for Women at Dec 6th, 2006 12:52am

Attention Dealers: Change the Voice in Your Head By Derrick Daye, Managing Partner, The Blake Project December 05, 2006 ROCHESTER, N.Y. — If you are close to the auto-dealer space in any way, you are most likely hearing complaints from dealers and staff that sales are down. For dealers who dare to have vision and heart, sales can increase higher than imagined. Here are 10 ideas. Change the Voice in Your ...


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Ask Patty Appears on J.D. Byrider's Site

Posted by AskPatty - Automotive Advice for Women at Nov 27th, 2006 7:33pm

       >" width="375" height="30" align="left" />     "Interview with Beth Melamed" AskPatty.com - November 11, 2006


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