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International Women's Day 2019

Posted by AskPatty - Automotive Advice for Women at Mar 8th, 2019 4:00am

International Women's Day 2019 International Women’s Day is a global day of recognition that celebrates all the achievements of women – social, political, scientific, and beyond  – while striving for gender equality. International Women's Day has been observed since the early 20th century, and is now internationally recognized every year on March 8, as a part of Women's History Month. While it does have its roots in the socialist ...


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Women's History Month: How Women are Affecting the Automotive Marketplace

Posted by AskPatty - Automotive Advice for Women at Mar 6th, 2015 8:04pm

The automotive gender balance tipped in 2012, the first year during which at least 51 percent of American drivers were female. This is according to a recent Frost & Sullivan study that shows women are dominating the automotive marketplace, becoming a more influential consumer segment than men.   Women control the automotive marketplace. According to Ketchum research on marketing to women, ladies control $3.3 trillion in ...


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AskPatty Honors International Women's Day

Posted by AskPatty - Automotive Advice for Women at Mar 7th, 2014 5:45pm

International Women's Day is a global day celebrating the economic, political and social achievements of women past, present and future. The theme this year is "Inspiring Change." The theme encourages advocacy for women's advancement everywhere in every way. It calls for challenging the status quo for women's equality and vigilance inspiring positive change. In modern times, International Women's Day has been honored each year on ...


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