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Goodyear Sponsors 'Just for Women' Car Care Clinics Sept. 11, 17th

Posted by AskPatty - Automotive Advice for Women at Sep 11th, 2008 8:00am

According to recent statistics from the Automotive Aftermarket Industry Association, women influence 80 percent of all automotive related purchase decisions; Statistics from The National Institute for Automotive Service Excellence say women make up more than 65 percent of customers who take their vehicle to a repair shop. Yet many women find that same automotive-related retail experience to be a high-anxiety, confusing, and unclear ...


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Goodyear's Diversity Program

Posted by AskPatty - Automotive Advice for Women at Mar 17th, 2008 3:31pm

During the Speedweeks, Goodyear introduced its new Racing and Diversity program in conjunction with NASCAR. “Goodyear is proud to offer deserving high school students a unique opportunity to experience first-hand the wide variety of career opportunities available through the sport of NASCAR,” said Kris Kienzl, NASCAR Marketing Manager at Goodyear. “Thanks to our longstanding, uninterrupted ...


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