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Our Women's Perspectives: Fighting Sexual Harassment and Changing Sexual Stereotypes in the Automotive World

Posted by AskPatty - Automotive Advice for Women at Jul 28th, 2008 12:15pm

AskPatty's President and CEO Jody DeVere recently sent me a link to an article she had found at Newsweek magazine. Titled "More Than A Tune-Up," the 1997 article described occurrences of sexual harassment at a Mitsubishi plant which helped launch detailed training programs and management reforms that ultimately made this company's policies on sexual harassment far more stringent than those of most Fortune ...


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BMW's 'Shameful' Greek Used Car Ad

Posted by AskPatty - Automotive Advice for Women at Jul 24th, 2008 5:04am

Everybody on the women's blogging network is talking about the BMW ad pictured at the left. And all of them are offended by it. Our friend Yvonne DeVita at Lipsticking.com is fuming, saying "This ad isn't just visually disturbing. The text is also poorly thought-out. It's for USED cars...and it says, "You know you're not the first." Clearly a sexual connotation meant to depict the young ...


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Saturn Invites Fans to 'Kiss My Astra'

Posted by AskPatty - Automotive Advice for Women at Jul 24th, 2008 5:02am

Saturn just launched the "Kiss My Astra" national photo contest, offering Saturn fans an opportunity to show just how much they would love to win a new Saturn Astra. Contestants can kiss their own Astra, a friend's Astra, or drop by any Saturn retailer and kiss one of the dealer's Astras, and then upload a photo of the kiss at www.ImSaturn.com. The contestant with the funniest, most creative photo ...


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BlogHers go Racing in Second Life!

Posted by AskPatty - Automotive Advice for Women at Jul 24th, 2008 4:59am

While thousands of women Bloggers assembled in San Francisco for the BlogHer '08 Convention this weekend, Second Life BlogHers had plenty of chances to hang out inworld at the BlogHer conference in Second Life! Hundreds of attendees enjoyed socializing at Callie Cline's Beach Resort (http://slurl.com/secondlife/Ride/134/167/26) (which sponsored several social events with dancing and music), and the BlogHer Vendor ...


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2010 Chevrolet Camaro Photos Revealed at AskPatty.com

Posted by AskPatty - Automotive Advice for Women at Jul 22nd, 2008 6:19am

AskPatty was present at Chevrolet's introduction of the production 2010 Camaro in Los Angeles today and is happy to share some of the first photos available of this anxiously awaited sports coupe. Camaro fans have been waiting for this heritage-inspired sports car since the concept was revealed at the Detroit Auto Show more than two years ago: We've seen teasers of the vehicle at autoshows since then, AskPatty President Jody ...


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How Far Would You Go for Free Gas?

Posted by AskPatty - Automotive Advice for Women at Jul 21st, 2008 8:18am

With gas prices continuing to rise, everyone’s looking for ways to save a little cash. People are selling their bigger vehicles for anything more fuel efficient. More city dwellers are taking advantage of public transportation when they can. And here’s an even more creative solution: selling advertising on your car in exchange for free gas. Freegashelp is a site that matches advertisers to drivers. In exchange for a ...


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AskPatty at the Wall Street Journal: Selling a Car? Speak to the Missus

Posted by AskPatty - Automotive Advice for Women at Jul 8th, 2008 10:04pm

A sign of things to come? (Photo: Associated Press) For many women, the thought of buying or fixing a car comes with the anticipation of an inevitable rip-off. But the automotive industry is changing, thanks in part to a handful of women working on the inside. Car dealerships can now choose to be "certified female friendly." The designation is given to dealers who complete a training ...


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Ford Escape Hybrids Join Los Angeles County Ocean Lifeguard Rescue Patrols

Posted by AskPatty - Automotive Advice for Women at Jul 8th, 2008 2:31pm

Ford Motor Company is teaming up with the Los Angeles County Lifeguards, a division of the Los Angeles County Fire Department, to help save lives while protecting the environment. Ford recently presented the squad with the first 10 of a fleet of 45 eco-friendly Escape Hybrids specially equipped for use on rescue patrol along 72 miles of Southern California coastline. "We are the largest lifeguard organization in ...


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Memorializing Automotive Travel

Posted by AskPatty - Automotive Advice for Women at Jul 7th, 2008 2:45pm

Are you planning to take a road trip over the Fourth of July weekend? How much do you expect to spend on gas? I spent nearly $60 to fill my tank last week, a painful increase from a cost that used to hover around $20 just a few years ago. With predictions promising prices to rise as high as $5 per gallon this summer, it kinda makes you reconsider the importance of our cars, and the cost of that independence. I am sad that ...


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2008 Safety Scholars Video Contest For Teens Now Accepting Entries

Posted by AskPatty - Automotive Advice for Women at Jul 3rd, 2008 2:41pm

It's time for teenagers to fire up their video cameras and get their creative juices flowing. The 2008 Safety Scholars Video Contest, presented by Bridgestone Firestone North American Tire, LLC, has begun start accepting student-made, safety-themed videos once again. As a continuation of its extremely successful annual campaign, the company is again turning to America's teens to offer creative media solutions ...


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