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CBT News - Why Aren’t There More Women General Managers?

Posted by AskPatty - Automotive Advice for Women at Feb 21st, 2020 12:00pm

CBT Autmotive Network Why Aren’t There More Women General Managers? By Jody DeVere - December 19, 2019 After a decade of progress of women gradually emerging as an important and recognized segment of contemporary automotive business, it is frustrating to read statistics stating that only 8% of women occupy key positions in our national automotive dealerships. The same study also reports that women still work in ...


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2nd Annual Women in Automotive Conference Announced

Posted by AskPatty - Automotive Advice for Women at Jan 6th, 2016 12:59pm

 2nd Annual Women in Automotive conference will take place at the Omni Orlando Resort at ChampionsGate in Orlando, Florida on June 26-28, 2016. The focus of the 2016 conference will be on educating and empowering the automotive community on thought leadership and trends that positively impact employment and sales growth within the female market. “More than 300 professionals from across the country attended the inaugural ...


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Turning 50 won't keep Gail Hill out of her race car

Posted by AskPatty - Automotive Advice for Women at Apr 9th, 2008 10:01pm

Gail Hill isn’t going to let a little thing like turning fifty keep her out of a race car. She believes in herself and her abilities, and thinks that women bring a unique bent to auto racing; because their driving abilities are so different from men. “You just have to believe in yourself and remember it's never too late,” says Hill. “I have been racing for 7 years but now I'm nearly ...


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The Chevy Malibu Advertising Campaign WHO Can't Ignore?

Posted by AskPatty - Automotive Advice for Women at Oct 17th, 2007 8:25pm

When the all-new 2008 Chevrolet Malibu begins rolling into dealer showrooms on November 1, Chevy is betting that Americans will be aware that the company is back in the car business with a serious competitor in the midsize segment. Or so says a press release announcing its massive advertising and promotional campaign that kicks off October 17. This integrated marketing push -- the latest in Chevrolet's ...


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Introducing Vanessa Florentino - The Determination, Drive and Speed of a Champion

Posted by AskPatty - Automotive Advice for Women at Sep 20th, 2007 12:24pm

Vanessa Florentino’s name might not be as recognizable as Danica Patrick’s, but she’s hoping to change that. At 19, Florentino has the determination, drive and speed of a champion. On track, she’s a tough cookie but once she hangs up her helmet she's a typical teenager; who just happens to excel at the sport of motocross. Vanessa started riding dirt bikes at age 8 and began her racing ...


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Kicking the Tires Virtually: Buying Tires Online

Posted by AskPatty - Automotive Advice for Women at Jun 14th, 2007 10:21pm

By Lori Robertson, SCCA Solo National Champion Internet shopping is a wondrous thing – compare prices, click and buy, day or night, and get your order dropped right on your doorstep. But what about tires? As with most online purchases today, the majority of shoppers are women. And when they shop for tires, nearly all of them go into an actual store to ask employees for recommendations, comparing a range of ...


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Saturn sets the pace at The Boston Marathon on April 16 Highlighting Saturn's commitment to health and fitness

Posted by AskPatty - Automotive Advice for Women at Apr 11th, 2007 11:04pm

For the second consecutive year, the Saturn roadster will take its position at the starting line to lead 23,500 competitors on their 26.2-mile run through the historic Boston Marathon course. Also, for the first time, the Boston Marathon will host the USA Women's Marathon Championship. Featuring many of the top female marathoners in the country, the Championship will be held on April 16, 2007, within the Elite ...


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