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What Can Auto Businesses Do to Communicate More Effectively with Women? Step One: Get Certified!

Posted by AskPatty - Automotive Advice for Women at Sep 18th, 2018 8:00am

What Can Auto Businesses Do to Communicate More Effectively with Women?  Step One: Get Certified! For auto business owners, the idea of communicating more effectively with women shouldn’t be a controversial one at all. In the United States alone there are half a million women who are actively seeking to buy a new car at any given time. Women have a heavy influence on all automotive purchases (85% of them), from the showroom to the service lane, and yet 74% of women – three quarters of us – feel misunderstood by ...


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AutoTrader Presents List of "7 Cars Mom Would Rather Be Driving This Mother's Day"

Posted by AskPatty - Automotive Advice for Women at May 4th, 2018 4:00am

AutoTrader Presents List of Mother's Day is coming up, and if your mom is still driving an old beater, it may be time for an upgrade.  If you and your mom are shopping for a new ride this Mother's Day, you may want to take a look at this list by AutoTrader of the seven cars moms are dreaming about this Mother's Day.  Mom drive a Honda Odyssey?  She'd rather be in a BMW X5M.  Does mom drive a Dodge Grand Caravan?  How about ...


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AskPatty.com Named as One of CARJOJO's 11 Best Car Sites for Women

Posted by AskPatty - Automotive Advice for Women at Feb 12th, 2018 8:00am

AskPatty.com Named as One of CARJOJO's 11 Best Car Sites for Women The team at CARJOJO went looking for car websites made by women for women, and of course AskPatty.com is one of the sites thy found.  Among all the blogs, auto experts, companies, non-profits, review sites, and women out there trying to empower, enlighten, and entertain other women in the auto world, a few websites stood out.  Among those standouts was AskPatty.com, and as a result, our site earned a spot on CARJOJO's 11 ...


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New Year, New You, Used Car - Tips on Buying a Used Car in the New Year

Posted by AskPatty - Automotive Advice for Women at Jan 10th, 2018 8:00am

New Year, New You, Used Car -  Tips on Buying a Used Car in the New Year For many people, buying a used car as a woman once ranked right up there with a dentist visit.  However, today times have changed, and the process of buying a used car doesn't have to be as horrific as it used to be.  Today, women are informed consumers who hold the family purse-strings and have armed themselves with all the available information to make a used car purchase experience far less stressful.  Today, ...


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5 Tips on How to Buy a Car for a University Student

Posted by AskPatty - Automotive Advice for Women at Oct 30th, 2017 8:00am

5 Tips on How to Buy a Car for a University Student There are few moments that come with such a wide range of emotions as finding out that your kid has been accepted for their university placement – thrilled, excited, proud ... followed by worry, stress and contemplation – this is perhaps the biggest step into adulthood that they’ll have ever faced. For some, the thought of being away from the family home means just one thing ... no access to Mum & Dad’s Taxi ...


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Shopping For A New Car? Here’s How To Save Money By Shopping Certified Pre-Owned

Posted by AskPatty - Automotive Advice for Women at Jan 23rd, 2017 6:00am

Shopping For A New Car? Here’s How To Save Money By Shopping Certified Pre-Owned Buying a used car has always been an uncertain experience for car shoppers: you are essentially purchasing a vehicle with no known service or performance background, with no assurances that the car has been properly maintained, no knowledge of how the owner treated it, and no recourse if the car turns out to be a lemon.   The Joys of Certified Pre-Owned Vehicles Certified Pre-Owned (CPO) vehicles are usually leased ...


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AskPatty’s Five Great Car Buying Deals for January

Posted by AskPatty - Automotive Advice for Women at Jan 18th, 2017 6:00am

AskPatty’s Five Great Car Buying Deals for January While some of the best days to buy a car are at the end of December, a brand-new batch of great deals launch this month, as dealers kick start the New Year with generous incentives to help sell 2017-model-year inventory to new car buyers. These first offers of the year mean that new car shoppers who skipped the crowds on December 31 are bound to get some great deals on new cars during January. AskPatty has analyzed incentives ...


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3 Facts About the Female Car Buyer - The Branch Creative

Posted by AskPatty - Automotive Advice for Women at Jan 16th, 2017 10:00am

Automakers serious about long-term success need to adapt their marketing and customer experience strategies to the values and preferences of female consumers. Are car companies missing an opportunity among female consumers? Recent data suggests they are: according to separate studies by the University of Michigan Transportation Research Institute and the National Automobile Dealers Association, while female drivers now outnumber their ...


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AskPatty's New Car Shopper’s Guide to 2016 End-of-Year Finance, Cash, and Lease Offers

Posted by AskPatty - Automotive Advice for Women at Dec 16th, 2016 6:00am

AskPatty's New Car Shopper’s Guide to 2016 End-of-Year Finance, Cash, and Lease Offers It’s the most wonderful time of the year…especially if you’re shopping for a new car!   Dealers want to clear their lots of excess inventory so they can earn their end-of-year bonuses and avoid paying taxes on unsold vehicle stock. Manufacturers help by advertising holiday cash-back rebates, super financing discounts, and special lease deals. And that means great deals are available in the next few ...


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Certified Pre-Owned Vehicles Make Used Car Buying Easier... Sometimes - The Street

Posted by AskPatty - Automotive Advice for Women at Nov 30th, 2016 8:00am

Certified Pre-Owned Vehicles Make Used Car Buying Easier... Sometimes - The Street Certified pre-owned vehicles have shaken much of the shadiness out of the used car markets. Sure, you can still get a cheap used car on a lot by the highway or through some random ad, but certified pre-owned (CPO) cars are part of the reason that used car buyers don't have to put themselves in peril anymore. Introduced by Mercedes-Benz and ...


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