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AutoInc Magazine - She’s Always in Motion! Using video in your social media marketing to women January 8, 2020 by Jody DeVere

Posted by AskPatty - Automotive Advice for Women at Feb 20th, 2020 12:00am

2019 was a year of explosive growth of video on social media – visual content is king, and if your visual content isn’t moving, it should be. Views of branded video content have increased by 258% on Facebook and by 99% on YouTube. As we know, women are very active on social media, making up the majority of Facebook and Instagram users, and women use other platforms like Twitter and YouTube differently from men – men ...


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BodyShop Business - Book on Aftermarket Women Leaders to be Unveiled at AAPEX

Posted by AskPatty - Automotive Advice for Women at Oct 30th, 2015 4:23pm

A new book highlighting the success stories of some of today’s leading female aftermarket professionals will be unveiled next week at AAPEX. The book, “A Woman’s Perspective on Leading,” is an essay anthology created by Dr. John A. Passante and features essays from more than 20 pioneering women in the automotive aftermarket. Showcasing a wide range of female leaders, the book captures their diverse and ...


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New Book On Aftermarket Women Leaders - Jody DeVere AskPatty CEO Featured

Posted by AskPatty - Automotive Advice for Women at Oct 30th, 2015 4:19pm

New Book On Aftermarket Women Leaders - Jody DeVere AskPatty CEO Featured 1 of about 130   Pressroom: New Book On Aftermarket Women Leaders - Jody DeVere AskPatty CEO Featured Inbox x Jody Devere jdevere@askpatty.com> Oct 26 (4 days ago) to AskPatty.com, ...


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The Marketing to Women Conference: 74% of women feel misunderstood by the auto industry

Posted by AskPatty - Automotive Advice for Women at May 7th, 2015 3:43pm

Kelley Blue Book, A&E, Yokohama Tire, Motor Oil Matters & Turtle Wax Anchor M2W® Automotive Marketing to Women Panel To Show How Brands That Resonate With Women Win Market Share! ... Read More!


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Ladies Can Get Helpful Tips Each Week With Car Care Maintenance Mondays

Posted by AskPatty - Automotive Advice for Women at Mar 21st, 2014 10:15am

The Car Care Council is making it easier to be Car Care aware with helpful Maintenance Monday tips. This Instagram-based campaign will help drivers by sharing short visual clips each week on car care. And there’s no better way to spring into good habits than with these weekly reminders offering drivers basic maintenance tips that can go a long way toward improving the safety and dependability of your vehicle. With its ...


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When it comes to reaching women, think mobile!

Posted by AskPatty - Automotive Advice for Women at Feb 20th, 2013 1:00am

I have a question for you, and be honest.  How many times per day do you use your phone to check your email, your Facebook, or for a quick web search for that great Chinese place so you can call in an order?   ... Read More!


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Jody DeVere - Business leaders will talk social networking - Thousand Oaks Acorn

Posted by AskPatty - Automotive Advice for Women at Aug 25th, 2011 3:46pm

Jody joins two other social media experts who’ve used Facebook, Twitter and other platforms to successfully promote large and small businesses will speak at an event in California Lutheran University. ... Read More!


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2011's Hottest Mobile Device: Your Car

Posted by AskPatty - Automotive Advice for Women at Feb 26th, 2011 9:12pm

We all want for our time in the driver's seat to be distraction-free - or at least I hope we all do - but the internet and mobile phones seem determined to keep us connected even while we're in transit, and That’s why companies including OnStar, GM, Ford, and Mercedes-Benz are promoting new technologies that link drivers’ smartphones to their vehicles.


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Women are Watching the Social Web

Posted by AskPatty - Automotive Advice for Women at Feb 18th, 2011 12:48am

At AskPatty.com, we are committed to educating the auto industry that women are not a diversity or niche market, and to teaching how to build relationships with women, including using social media sites like Facebook and Twitter. ... Read More!


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Ask Patty Automotive Advice for women Car Care eHow.com Video Shoot Photo's on Facebook

Posted by AskPatty - Automotive Advice for Women at Jan 14th, 2011 8:27pm

I shot 20 automotive advice for women car care video's for eHow on Tuesday ... Read More!


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