AAPEX attendees are in for a treat. AutoTex Pink, the product aiming to "Wipe Out Breast Cancer" is targeting the female demographic like never before. In its' 18th year at AAPEX, WEXCO Industries (the parent company of AutoTex Windshield Wipers) recognizes the ever changing aftermarket industry with a special guest. Jody DeVere, President and CEO of AskPatty.com, will be making guest appearances to field questions and give input on ...
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Everybody knows there are blind spots around the vehicle where the driver can not see; unfortunately, many people don't realize how big the blind spot behind their vehicle actually is. Did you know that rear blind spots can stretch as far as 75 feet behind some larger vehicles, or that as many as 20 young children could be standing behind the average SUV and still be invisible to a driver's rearview mirrors? ...
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With gas prices heading for $4 a gallon, consumers are making dramatic changes in driving and vehicle care behavior to save money, according to results of a new study by the Automotive Aftermarket Industry Association (AAIA). Nearly six in 10 people surveyed claim their driving behavior has changed due to rising gas prices. One-third of motorists surveyed stated that they would make changes when the price of gasoline ...
Women and the Automotive Aftermarket: As Consumers, They're Strong; As Executives, They're Moving Up the Corporate Ladder This could either be a very long story or a rather short one, depending on the point of view you elect to follow. On one hand, women in the aftermarket ...
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Spectacular Showrooms by Hank Inman These days, when it comes to showrooms and customer lounges, there’s a lot of potty talk going on. But, it’s not what you might think. Tire dealers are literally cleaning up their act, and it has nothing to do with verbal communication. It has everything to do with attracting and keeping customers. “I’m very ...
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