I was delighted to receive a very exclusive invitation to the McDonald's Corvette Stingray Oasis Pool Party being held at the Bootsy Bellows Estate in Palm Desert over the first weekend of the Coachella Coachella Valley Music and Arts Festival.
The epic pool party was attended by lots of celebrities. Find out more about the celebrities that were in attendance here at AskPatty. Stay tuned: We're also expecting to post a gallery of celebrity attendees, just as soon as we can get our hands on the photos!
Party fare included delicious libations and McDonald’s brand-new Bacon Clubhouse Burgera, all while accompanied by special musical performances by Juicy J, Mia Moretti, Devin Lucien, and Wade Crescent.
In addition to normal pool party activities, Chevrolet got permission from the city of Rancho Mirage to close down the street and give autocross rides in a Corvette Stingray to party goers.
Apparently, there are about a dozen of these types of events held each year around the Coachella Festival. I was told these events are one of the most effective way for brands to reach the crowd without getting lost in the mobs and sounds of the Coachella concert venue itself. Chevrolet is not new to the Coachella scene, having thrown several rockin' events in the past, including a "Voltchella" pool party celebrating Chevy's electric Volt in 2012.
One of the largest music festivals in the country, the Coachella Valley Music and Arts Festival attracts thousands of people each year. There will be a second installment of the festival -- but sadly, not the Stingray Oasis -- this coming weekend.