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Jody Devere at Marketing 2 Women: How The Automotive Industry Can Drive More Sales With Women--And What That Means To Brands In All Categories

Posted by AskPatty - Automotive Advice for Women at Feb 10th, 2009 10:50pm

Hartford, CT - February 10, 2009-- Studies show that women are responsible for 65% of all new car purchases, yet 74% feel misunderstood by automotive makers.  "Automakers make the mistake of lumping all women into one demographic and trying to market or sell to every woman with the same message," says Jody DeVere, CEO of AskPatty.com and roundtable leader during the 5th Annual M2W(R)-The Marketing To Women Conference, April 29 ...


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Randy Curnow Buick Pontiac GMC Becomes Kansas City's First AskPatty.com Certified Female Friendly Location

Posted by AskPatty - Automotive Advice for Women at Feb 6th, 2009 2:31am

New Services Designed with the Woman Car Buyer in Mind Kansas City, Kansas (PRWEB) February 5, 2009 -- Randy Curnow Buick Pontiac GMC is pleased to announce they have completed AskPatty.com's Certified Female Friendly training and is now Kansas City's first Buick Pontiac GMC Certified Female Friendly location. To achieve certified status, their personnel completed over 60 hours of online training on how to better meet the expectations ...


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AskPatty in the News, January 2009

Posted by AskPatty - Automotive Advice for Women at Jan 31st, 2009 11:00pm

January 12, 2009Jody Devere on Blogtalk Radio: "Lunch With Phil Discussing Automotive Advertising" Philip Zelinger's network of affiliated automotive advertising agencies and auto industry vendors represent cutting edge technologies that blur the line between the real and the virtual showrooms of today and tomorrow! Listen to the 30-minute online interview at BlogTalkRadio.com Cheri Watters in AIN Media: "Where to Put the Focus"Cheri ...


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Doug's Northwest Cadillac Hummer Becomes Shoreline's First AskPatty.com Certified Female Friendly Locatio

Posted by AskPatty - Automotive Advice for Women at Jan 20th, 2009 7:02pm

New Services Designed with the Women Consumer in Mind January 20, 2009 -- Doug's Northwest Cadillac Hummer of Shoreline, Washington, is pleased to announce they have completed AskPatty.com's Certified Female Friendly training and is now Shoreline's first Cadillac and Hummer Certified Female Friendly location. To achieve certified status, their personnel completed over 12 hours of online training on how to better meet the expectations ...


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AskPatty's Jody DeVere Teams with Rain-X to Help Drivers Beware of Wet Weather

Posted by AskPatty - Automotive Advice for Women at Jan 16th, 2009 8:59am

As Midpoint of Winter, Groundhog Day Can Serve as Annual Driver Safety CheckHOUSTON, Jan. 15 /PRNewswire/ -- A report released in June 2008 concluded that nearly a quarter of all automobile accidents occur in rainy and wet weather(1). According to Rain-X, accidents in wet weather may in part be attributed to the nearly 78 percent of motorists that only change their wiper blades after the blades begin to impair visibility and become a ...


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AskPatty in the News, December 2008

Posted by AskPatty - Automotive Advice for Women at Dec 31st, 2008 10:00pm

December 18, 2008AskPatty's Smart Savvy Women featured at Ladies who Launch Read the blog at whatcounts.comDecember 17, 2008AskPatty at PRWeek: Should I stay or should I go? - The buzz on holiday travelIf you are one of those people who plan to travel by car, influential blog Ask Patty has posted tips for traveling with children, infants, and pets. If you're sending your children off to travel with relatives or friends, influencer ...


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AskPatty.com Featured in Oprah Winfrey O Magazine January 2009

Posted by AskPatty - Automotive Advice for Women at Dec 15th, 2008 7:35pm

AskPatty.com is featured in a winter driving safety article on page 32 of the January 2009 issue of Oprah Winfrey's O Magazine on newsstands now! In the O Magazine article titled "Drive, She Said" AskPatty.com President Jody DeVere shares winter car care tips and advice to help women stay safe amid the snow, slush, and ice. DeVere offers such tips such as "Have a mechanic check your brakes, antifreeze, and wiper blades; make sure your ...


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Tis the Season for Smart Savvy Women to Get a Great Car Deal Video Shopping on AskPatty.com

Posted by AskPatty - Automotive Advice for Women at Dec 1st, 2008 8:23am

AskPatty.com has partnered with driverTV.com to launch a new video car shopping experience designed specifically for smart, savvy women car buyers. Women who want a faster, easier, more powerful way to research and get a quote for a new car or truck without getting bogged down in car lingo will love this new video car shopping experience. driverTV is the leading producer and distributor of professionally produced, high-definition, ...


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AskPatty in the News, November 16-30, 2008

Posted by AskPatty - Automotive Advice for Women at Nov 30th, 2008 10:25pm

November 28, 2008AskPatty featured at Bawden: Specialized social networks for womenWhile social mega-networks like Facebook and MySpace have their own drawbacks from a growth and advertising activation/conversion standpoint, growth in the social networking space is coming from niche networks (easy to create via services like Ning and Freewebs).  And among niche networks, you'd be hard-pressed to find a niche more expansive (or ...


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AskPatty in the News, November 1-15, 2008

Posted by AskPatty - Automotive Advice for Women at Nov 15th, 2008 8:28pm

November 13, 2008Jody DeVere featured on Daytona & Friends: SEMA 2008 Internet Talk Radio  CoverageMOTORZ TV teamed with Daytona & Friends to present her interviews from the 2008 SEMA Show in Las Vegas, Nevada. Daytona conducted 144 interviews during the SEMA Show 2008 on her Power Supreme Auto Talk show (Power Extreme Broadcasting).Please visit www.motorz.tv/daytona/ to see the entire list of 144 SEMA interviews, or click ...


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