Terminology like soothing, feelings, compassion, empathy, unity and family may not be typical words used in a car dealership, especially the service area. Yet according to three women who are service directors in dealerships around the country, these words describe both their management styles and approach to customer service. ... Read More!
Winners were chosen through a scoring system led by internet nominations, which came from your reader base! ... Read More!
Featured in Spring 2010 Parenthood.com Online Magazine Green Issue on page ... Read More!
Great tips on how to increase customer loyalty by better meeting the needs of female shoppers. Now is time to go the extra mile and ensure loyalty with your women customers through creating a culture of customer service. ... Read More!
Eco-Driving Tips From Ford From AskPatty.com Buttoned Up's Auto Expert The U.S. Energy Information Administration reports that the United States uses about 150 billion gallons of gasoline annually. Eco-driving techniques tested by Ford showed that motorists coached in eco-driving can significantly improve the fuel economy performance ... Read More!
Auto Shows of North America, founded in 2003, is a committee of Automotive Trade Association Executives (ATAE) formed to provide networking opportunities for ATAE members with responsibility for an auto show. ... Read More!
Win Prizes at Pre #BlogHer #CarCare Twitter Party Sponsored by @askpatty @MotorOilMatters 7/27 6pm PDT ... Read More!
Lead by Example Role models for women and girls ... Read More!
More than 20 auto industry marketing experts share their best practices for growing sales, especially in the internet era. You’ll learn tricks for boosting sales online, getting higher search rankings, growing counter sales, how to boost margins, best practices for selling to women and much, much more. It’s ideal for any type company in the auto industry, with special attention paid towards aftermarket companies. ...
The program provides tire dealers in the U.S. and Canada extensive on-going training and marketing support designed to help them attract, assist and retain women customers. Since the program launched in April 2009, dozens of tire dealers in North America have been certified as “female friendly” under the program. ... Read More!