Post Category: Pressroom Page 37 of 112
Attract Women Customers to Boost Your Shop's Word-of-Mouth Power
Posted by AskPatty - Automotive Advice for Women at Dec 7th, 2010 6:03pmTestimonials from customers who are raving fans of your dealership are among the best methods for gaining new customers. And a major segment of that word-of-mouth promotion is made up of your female customers. ... Read More!
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Community Tire On Good Morning Arizona TV - Video
Posted by AskPatty - Automotive Advice for Women at Nov 29th, 2010 4:58pmHoward Fleischmann from Community Tire & Auto Repair talks with Tess from GMAZ about local Valley resources that help consumers find auto repair shops that they can trust. From AskPatty.com to NARPRO to the BBB each offers a type of service designed to engender trust. ... Read More!
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Transparency And Truthfulness In Auto Repair
Posted by AskPatty - Automotive Advice for Women at Nov 29th, 2010 4:57pmMen and women split purchasing responsibilities right down the middle and according to Jody Devere, CEO and founder of AskPatty.com, women influence 85 percent of all buying decisions. The statistics appeared in a Q&A interview available at Search Auto Parts. ... Read More!
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Tips on Effectively Serving Female Customer
Posted by AskPatty - Automotive Advice for Women at Nov 26th, 2010 6:41pmWomen want to be respected as savvy consumers. Support and educate her during the sales process rather than take the role of the know-it-all automotive expert using acronyms and terminology she does not understand. Using pictures or showing her in a more visual way goes a long way in making her understand and feel more comfortable making a buying decision. ... Read More!
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impressed with the PASSPORT iQâ„¢,
Posted by AskPatty - Automotive Advice for Women at Nov 26th, 2010 6:39pmFounder of the celebrated women’s car-buying website askpatty.com, Jody DeVere, also was impressed with the PASSPORT iQ™, mentioning it in her coverage of SEMA and indicating it was a Top 10 product from the SEMA show. ... Read More!
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Keeping car advice sites "familiar"
Posted by AskPatty - Automotive Advice for Women at Nov 26th, 2010 6:38pmEach of the online car advice sites discussed in this project – the Edmunds.com “Women’s and Family Car Guide,” AskPatty.com, Road and Travel online magazine, and women-drivers.com – endeavors to create a unique resource for automobile knowledge and information. ... Read More!
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The Liberated Lady Driver
Posted by AskPatty - Automotive Advice for Women at Nov 15th, 2010 5:54pmWhile female car owners may express an interest in the inner workings of the automobile, or seek a car noted for its performance rather than comfort or luxury, marketers continue to rely on gender stereotypes to sell cars to women. ... Read More!
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Independent Tire and Auto, Inc. has partnered with AskPatty.com and is now part of the growing network of AskPatty.com Certified Female Friendly Tire and Service Centers.
Posted by AskPatty - Automotive Advice for Women at Nov 15th, 2010 5:53pmTo become AskPatty.com Certified Female Friendly, personnel at Independent Tire and Auto had to complete a training program on how to best serve women ... Read More!
Niche: Automotive advice for women
Posted by AskPatty - Automotive Advice for Women at Nov 8th, 2010 7:32pmWouldn’t be cool if women had a place to go for automotive advice? Wouldn’t it be nice if you could call up a girlfriend and say, Patty, my carburetor is acting up again. What should I do about it? Or, Patty, I sort of forgot that my car needs new oil. I think the last time I changed it was 15 or 20 thousand miles ago. Should I just trade it in now and start over, or is there something I ...
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Article Dealer Marketing Magazine - The Training and Education Value Proposition by Patricia Roberts of AskPatty.com
Posted by AskPatty - Automotive Advice for Women at Oct 28th, 2010 4:23pmThe Training and Education Value Proposition Written by Patricia J. Roberts “Give a man a fish; and you have fed him for today. Teach a man to fish; and you have fed him for a lifetime.”—Author unknown ... Read More!
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