Founder of the celebrated women’s car-buying website askpatty.com, Jody DeVere, also was impressed with the PASSPORT iQ™, mentioning it in her coverage of SEMA and indicating it was a Top 10 product from the SEMA show. ... Read More!
Each of the online car advice sites discussed in this project – the Edmunds.com “Women’s and Family Car Guide,” AskPatty.com, Road and Travel online magazine, and women-drivers.com – endeavors to create a unique resource for automobile knowledge and information. ... Read More!
While female car owners may express an interest in the inner workings of the automobile, or seek a car noted for its performance rather than comfort or luxury, marketers continue to rely on gender stereotypes to sell cars to women. ... Read More!
To become AskPatty.com Certified Female Friendly, personnel at Independent Tire and Auto had to complete a training program on how to best serve women ... Read More!
Wouldn’t be cool if women had a place to go for automotive advice? Wouldn’t it be nice if you could call up a girlfriend and say, Patty, my carburetor is acting up again. What should I do about it? Or, Patty, I sort of forgot that my car needs new oil. I think the last time I changed it was 15 or 20 thousand miles ago. Should I just trade it in now and start over, or is there something I ...
The Training and Education Value Proposition Written by Patricia J. Roberts “Give a man a fish; and you have fed him for today. Teach a man to fish; and you have fed him for a lifetime.”—Author unknown ... Read More!
The concept of tailoring products and services for women is nothing new. However, AskPatty.com takes the drive to improve women’s automotive knowledge—and the service they can expect—to a whole new level. ... Read More!
There is a difference in the kinds of fuel you put in your car. We'll break down the options, including a new fuel filter. People trying to save a buck will let their gas tank run down to nearly empty. There is a reason why this isn't a good idea and could cost you more in the long run. Howard Fleischmann, Community Tire and Auto Repair ... Read More!
Congratulations to 2010 Better Business Bureau Integrity Award Recipients - Victory Auto Service ... Read More!
Judy Curry was nearly speechless when she received the news that her shop has been named the 2010 Motor Age Top Shop. ... Read More!