Jim Lentz, President and COO of Toyota Motor Sales USA delivered a keynote speech where he called for auto dealers to take the radical stance of actually listening to women, and quotes our own Jody DeVere. ... Read More!
How to take the next step, and get those ladies into your shop? Jody DeVere, who makes her living telling automotive companies how to appeal to female consumers as CEO of AskPatty.com, offers some suggestions. ... Read More!
While Volkswagen was one of several automakers stepping back into the Super Bowl ad game, it was the only one that created a campaign that resonated with a key consumer demographic: Moms. ... Read More!
It's a business story that's also a love story — about cars and girls and boys. Mark and Summer Guerrero are lifelong Wichitans who met when they were 16. ... Read More!
Staff members at Mike's Auto Service & Repair, located at 173 River St., have completed a training and certification process aimed at addressing the needs of women consumers. ... Read More!
Women, does buying a car intimidate you? Feel like you're in over your head? It may be time to get versed with AskPatty.com ... Read More!
Interview in Kalon Women Feb Magazine ... Read More!
Included in the overall statistics about women is a massive economic powerhouse which is “Women of Color”. This group in total represents about 35.2 percent of all women. ... Read More!
Learn tricks that help you save cash — and the environment — while fueling up. ... Read More!
Attention all women in the market to buy a car: employees of the Tom Bush Family of Dealerships are going through the certification process for the AskPatty.com Certified Female Friendly Program. Read more: Female-friendly car dealers? It's coming! | Jacksonville Business Journal ... Read More!