MM Podcast Episode 019: Effectively Marketing And Selling Cars To Women With Jody DeVere In this episode of the podcast I talk with Jody DeVere. Jody is an expert at sales and marketing to women. Jody offers a ton of practical advice on how to engage and sell more to women. Podcast: Play in new window | Download | Embed The podcast is available in iTunes, YouTube, Stitcher (for Android users), the Windows Marketplace, and ...
Founder of AskPatty.com, Jody DeVere, returns to discuss the steps you can take to ensure loyalty with female customers at your dealership. ... Read More!
AAPEX 2014 Jody DeVere to Make Celebrity Apperance at AutoTexPink Booth ... Read More!
Wall Street Journal: Car Sellers Refine Pitch to WomenAmong Millennials, 53% of Car Buyers Are FemaleByA.J. BaimeAug. 20, 2014 6:5 ... Read More!
If your station is female focused and female friendly, here's something you can package up and take to your local car dealer. The Wall Street Journal reports that more and more women are making the final decision to purchase a new automobile. ... Read More!
ITEC Update: Want to wow women? Listen to them — AskPatty.com founder ... Read More!
Brandy Schaffels Featured Story on CitiBank Women & Co -- When to Pull Over: A Cheat Sheet for On-the-Go Car Trouble ... Read More!
Featured Article in DealerMarketing Magazine Marketing to Women in the Dealer World: She Loves Her Mobile Device ... Read More!
Auto Dealer Live is brought to you by David Villa and David Cribbs each week to bring you the most current news and information in the automotive industry. ... Read More!
If there’s one thing I’ve learned as CEO of AskPatty.com, it’s that marketing to women is a deceptive idea. Some people make it seem like a moving target, dependent on meticulously following the trends of social media, constantly making an effort to ensure your messaging is in line with the spirit of the day. Well, let me tell you a little secret: Marketing to women isn’t exactly the riddle of the Sphinx. ...