April 24, 2008
AskPatty at Today.com: "Tips To Get Better Mileage From Your Hybrid Car"
During Earth month and every day of the year we know you want to stretch your fuel to get the most out of every purchase. We found a fun collection of money-saving tips and advice at Shell.com and thought to share a few of them with our AskPatty readers.
Read the complete "Tips To Get Better Mileage From Your Hybrid Car" article at Today.com
Wednesday, April 23, 2008
AskPatty at Secrets of Social Media: "Chapter 11 - Promote Thyself"
How one successful business does it:
Jody DeVere calls AskPatty.com "The Little Blog that Could." It's an apt description, because after two years of chugging away, DeVere has turned the site into a word-of-mouth marketing machine.
I wrote about AskPatty in The New Influencers because of the startup's innovative use of blogging to promote its agenda of empowering female drivers. DeVere started her business because she believed that women were an underappreciated source of influence in automotive decisions. AskPatty's goal is to train auto dealers to address the female audience and to become a destination and membership site for women who are interested in cars.
Read the complete "Chapter 11 - Promote Thyself" article at Secrets of Social Media.