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A & J Automotive Renews as Certified Female Friendly® Service Center in Raleigh, NC

Published Nov 18th 2013, 11:20am by Jody DeVere in Press Releases Articles

A & J Automotive, a service center in Raleigh, NC is proud to announce they have renewed their commitment to address the needs of women consumers, as part of the growing network of Certified Female Friendly® locations in North America. Team members at A & J Automotive have completed a training and certification process to provide a Certified Female Friendly® experience that exceeds women’s expectations, and are entering their second year with the program.

Visit the A & J Automotive micro-site at:

To become Certified Female Friendly®, A & J Automotive personnel completed an extensive training program on how to best serve women. A & J Automotive employees will participate in year-round instruction to enhance their awareness, appreciation, and commitment to a female-friendly service experience. A & J Automotive will also benefit from a unique marketing support program designed to reach out and build lasting relationships with women customers.

"Women influence 85 percent of the buying decisions in North American households, effectively becoming the family's chief purchasing officer," says Jody DeVere, CEO of, Inc." AskPatty trains and certifies automotive businesses on how to communicate more effectively with women and ensure they feel safe, respected and empowered, which creates tremendous customer loyalty. A & J Automotive ' commitment to women shows that management is serious about earning their business."

In conjunction with, A & J Automotive has launched a female-focused micro-site that provides the tools and resources most requested by women. The micro-site gives women the ability to schedule service appointments, access coupons and discounts, and learn more about car care online from the comfort of their home or office. The micro-site is easily accessed by searching on, or by going directly to their site.

About A & J Automotive

A & J Automotive has been serving Raleigh and the surrounding community since 1996! We are a family owned & operated auto repair facility. You’ll find friendly and knowledgeable people ready to help you with any service or repair to your vehicle!

Our mission at A & J Automotive is to provide our customers with professional automotive repair at a reasonable cost by highly qualified technicians. We promise to give truthful explanations and to ensure our customers understand the service(s) being suggested, to never use pressure to sell a service, or to sell a product or service that isn’t needed, and to go above and beyond to make each customer’s visit a positive experience. We stand behind our work. Honesty, integrity, reliability, professionalism, and attention to detail are the core values of A & J Automotive.

About, Inc.
With international headquarters in Thousand Oaks, California,, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary Certified Female Friendly® program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

Women can find an Ask Patty Certified Female Friendly® auto dealer, tire dealer, collision center, auto service and repair centers using the location search at

Go here to learn how to become Ask Patty Certified Female Friendly®.

AskPatty® and Certified Female Friendly® are registered trademarks of, Inc.

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