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Women Car Buyers - Declare Their Independence

Published Jun 16th 2008, 1:55pm by Patty Streeter in Pressroom Press Releases
(PRWEB) June 16, 2008 -- Women car shoppers spend $300 billion annually on purchasing new and used cars, trucks, car maintenance, repairs and service. 51 % of women over 18 are single and may in the car buying market now.

 

 

Women Car Buyers - Declare Their Independence
Women Car Buyers - Declare Their Independence

Long gone are the days when the only decision women were expected to make about a new car was which color to choose. Women are now the fastest growing segment of new car buyers and, thanks to sites like AskPatty.com, are more confident, more educated and better prepared to make a buying decision than ever before.

Women today are looking for cars with improved fuel economy, enhanced safety features and are shopping for a dealership where they will feel comfortable during the entire car buying process.

To honor these millions of independent women car buyers, AskPatty.com is offering a special independence day incentive to new and used car dealerships to become part of the AskPatty.com network of female friendly certified dealerships June 14th - July 4th. Becoming an AskPatty.com female friendly certified dealer helps new and used car dealerships attract, sell, retain and increase loyalty with women car buyers.

Go here to learn more about becoming an AskPatty.com female friendly certified new or used car dealer here: Ask Patty.com Female Friendly Certified Dealer Tour

Properly armed with the right tools and training, new and used car dealerships can increase their share of the largest and fastest growing demographic of new car buyers in the US -- Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and increase loyalty with women car buyers.

"Women love to shop and dealerships need to understand how women go about their car buying process to earn the rewards from their tremendous purchasing power and influence. Women car buyers want to be treated with respect at the dealership and enjoy their car buying experiences, just like any other retail purchase. AskPatty.com trains new and used car dealerships to provide that kind of experience to women car buyers." says Jody DeVere, CEO and President of AskPatty.com, Inc.

Car dealers have already noticed the effect that the Internet has had on their interaction with women car shoppers. Women do their research and usually have information printed out from the Internet so they are more confident in negotiating a good deal. With all the information fully disclosed, women feel they can make their own car buying decision, without bringing a man along. The Internet has certainly been an equal opportunities provider in the world of car sales.

What Is An AskPatty.com female friendly certified dealer?

An Ask Patty certified dealer is a dealer that has been trained to communicate more effectively with women car buyers and creates a safe and comfortable environment where women feel welcome and a dealer that makes the experience of purchasing and maintaining her vehicle a pleasant one.

Ask Patty trained and certified dealers are held to a high level of customer satisfaction for women consumers.

The Ask Patty Promise

1. Ask Patty Female Friendly Certified dealers provide women consumers with an automotive retail experience based on relationship building, trust, respect and improved communications.

2. Ask Patty Female Friendly Certified dealers aim to surpass women consumer's expectations with the highest level of customer service to win their lifetime loyalty.

3. Ask Patty Female Friendly Certified dealers provide women consumers with an automotive retail experience that is safe and comfortable.

4. Ask Patty Female Friendly Certified dealers surpass the highest levels of customer satisfaction for women consumers.

5. Ask Patty Female Friendly Certified dealers are committed to providing the highest quality repair and maintenance service while striving to repair the vehicle right the first time.

About AskPatty.com, Inc.

The Ask Patty.com, Inc. website, blog and Second Life venue is a safe place for women to get advice on car purchases, maintenance and other automotive related topics. Women can shop for vehicles at our network of certified female friendly dealerships across the U.S.

AskPatty.com is a member and 2007 corporate sponsor of the Women's Automotive Association International based in Detroit, MI, Chair of the UnitedSpinal Association Motorsports program, Member of the California SkillsUSA.org board, on the Women's Board of the Car Care Council, a SEMA member and a member of the SEMA Business Women's Networking Group.

AskPatty.com is partnered with Girl Scouts of America, AutoTrader.com, NIADA, Arkona, Chrome Systems, Inc., MyCarPage.com, MyAutoLoan, Aware and SheKnows, LLC.

Ask Patty Certified Dealer Program:

Properly armed with the right tools and training your dealerships can increase its share of the largest and fastest growing demographic of new vehicle buyers in the US -- Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and increase loyalty with women car buyers.

Go here to learn more about becoming an AskPatty.com female friendly certified new or used car dealer here: Ask Patty.com female Friendly Dealer Tour

Phone: 888-745-1928 extension 1 for sales
Email: dealers @ askpatty.com
AskPatty.com


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