AskPatty Certified Female Friendly Logo

Saab of Baltimore Partners with Ask Patty to Market to Women Consumers

Published Dec 13th 2006, 4:57pm by Patty Streeter in Pressroom Press Releases

 

Baltimore, MD (PRWEB) December 13, 2006 -- Saab of Baltimore, established in spring of 1999, will embrace the Ask Patty concept. Saab of Baltimore owes this distinction to their high level of customer service and outstanding reputation of total customer satisfaction. Saab of Baltimore Corp.'s partnership with Ask Patty represents an increased commitment to the female car buyer to provide a safe and comfortable buying experience.

Saab of Baltimore has been providing Baltimore and the surrounding area the ability to experience the Saab automobile lineup. What began in '99 as a partnership of three dedicated Saab enthusiasts has developed into a business that as of the Fall of 2004 boasts one of the Auto Industries few woman Dealer Principals, Jenny Trostel.

Saab of Baltimore has already made a commitment to great service and customer satisfaction to local women. Saab of Baltimore has been actively involved in the community and initially the dealership partnered with the local St. Vincent's Center and has an ongoing commitment to Maryland's Top 100 Women Program. Saab of Baltimore also consistently supports the United Way of Maryland, Boy Scouts of America, American Heart Association, and assorted youth sports leagues.

"We are so pleased to be partnered with AskPatty.com," stated Jenny Trostel, President of Saab of Baltimore. "Giving women the opportunity to learn how to shop for a new or used car or receive quality repairs without feeling uncomfortable is very important to us. We have always felt that we offered a pleasant buying and service experience, but getting additional training continues to improve the overall experience at Saab of Baltimore."

President Jenny Trostel's decision to partner with Ask Patty reflects the kind of forward thinking needed to deliver consistent outstanding results in customer satisfaction and sales growth to this important consumer segment. Jenny Trostel has also accepted a position as a member of Ask Patty's Advisory Panel of Automotive Expert Women and will be a great resource to the consumer women who are a part of the Ask Patty community.

Women represent over half of all vehicles sold annually in the United States with revenues topping $80 billion every year. Until Ask Patty, there hasn't really been a website exclusively devoted to their needs and concerns.

About AskPatty.com, Inc.:
Ask Patty provides women consumers an opportunity to send questions about car buying, selling, repair and maintenance to a panel of expert automotive women and is a safe online place to share and discuss their car buying experiences. Women can submit posts directly to the Ask Patty website by going to http://www.askpatty.com. The Ask Patty advisory panel of automotive expert women is headed up by Deborah Renshaw -- professional NASCAR driver, and is comprised of women who hold various leadership positions in the automotive industry.

Women purchase over 50 percent of all vehicles sold in the United States each year and influence 85 percent of the buying decisions, spending over $80 billion. Yet, shopping for and buying a car can be a challenge for women who are first time car buyers or for women who had a bad experience in the past with a car salesman or dealership.

Properly armed with the right tools and training your dealerships can increase its share of the largest and fastest growing demographic of new vehicle buyers in the U.S. -- Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers.

AskPatty.com is endorsed and in partnership with CarsMagazine.com, (http://carsmagazine.com), a member and 2006 corporate sponsor of the Women's Automotive Association International based in Detroit, MI, (http://www.waai.com), on the Women's Board of the Car Care Council, (http://carcare.org), a SEMA member (http://www.SEMA.org) and a member of the SEMA Business Women's Networking Group.

Ask Patty Certified Dealer Program:
Properly armed with the right tools and training your dealerships can increase its share of the largest and fastest growing demographic of new vehicle buyers in the US -- Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers.

Visit Saab of Baltimore at http://www.askpatty.net/saabofbaltimore or contact our Ask Patty Sales Representative Brian at 888-581-7057.


Need Car Advice?

Ask The Experts!

Find Cars For Sale

Help Our Charities