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NCM Blog - 5 Tips On Communicating More Effectively With Women

Published May 23rd 2015, 8:46am by Jody DeVere in Articles Pressroom

It’s just a fact of life in the automotive world: listening is essential! One of the key things we stress when training our Certified Female Friendly clients is developing great communication skills. Too often, when a woman visits a car dealer, tire dealer, service center or other automotive retail location, she is interrupted, talked over, or simply not being heard. Well, I’m here to tell everyone in the auto world the same thing I tell every one of our Certified Female Friendly locations: women speak, learn to listen!

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