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Germain Honda Partners with Ask Patty to Market to Women Consumers

Published Feb 23rd 2007, 3:09pm by Patty Streeter in Pressroom Press Releases
Naples, FL (PRWEB) February 23, 2007 -- Germain Honda will embrace the Ask Patty concept. Germain Honda owes this distinction to their high level of customer service and outstanding reputation of total customer satisfaction. Germain Honda's partnership with Ask Patty represents an increased commitment to the female car buyer to provide a safe and comfortable buying experience.

The Germain Automotive Family was instrumental in getting Bosom Buddies Breast Cancer Support, Inc. started in 1995. Because of Germain's generosity Bosom Buddies Breast Cancer Support, Inc. was able to open their doors and they have helped thousands of women receive the diagnosis and treatment for breast cancer who might otherwise go undiagnosed and untreated.

"The Germain Automotive Family believes in our mission and has supported us in all of our endeavors throughout the last twelve years," stated Joetta D. Abbazio, President of Bosom Buddies Breast Cancer Support, Inc.

"Germain Honda is excited to be partnering with Ask Patty and their woman friendly web site," stated Dana Perkins, Marketing Director of Germain Honda. "We feel this will help alleviate the stress our female customers associate with the car buying purchase. Germain is committed to making the car buying process a more pleasurable experience for women."

General Manager Sam Rusinik's decision to partner with Ask Patty reflects the kind of forward thinking needed to deliver consistent outstanding results in customer satisfaction and sales growth to this important consumer segment.

Women represent over half of all vehicles sold annually in the United States with revenues topping $80 billion every year. Until Ask Patty, there hasn't really been a website exclusively devoted to their needs and concerns.

Ask Patty provides women consumers the opportunity to post questions about car buying, selling, repair and maintenance to a panel of expert automotive women. Ask Patty is a safe online place to share and discuss their car buying experiences. Women can submit posts directly to the Ask Patty automotive advice blog by going to http://askpatty.typepad.com. The Ask Patty advisory panel of automotive expert women, headed up by Deborah Renshaw -- professional NASCAR driver, and is comprised of women who hold various leadership positions in the automotive industry.

About AskPatty.com, Inc.:
Ask Patty provides women consumers an opportunity to send questions about car buying, selling, repair and maintenance to a panel of expert automotive women and is a safe online place to share and discuss their car buying experiences. Women can submit posts directly to the Ask Patty website by going to http://www.askpatty.com. The Ask Patty advisory panel of automotive expert women is headed up by Deborah Renshaw -- professional NASCAR driver, and is comprised of women who hold various leadership positions in the automotive industry.

Women purchase over 50 percent of all vehicles sold in the United States each year and influence 85 percent of the buying decisions, spending over $80 billion. Yet, shopping for and buying a car can be a challenge for women who are first time car buyers or for women who had a bad experience in the past with a car salesman or dealership.

Properly armed with the right tools and training your dealerships can increase its share of the largest and fastest growing demographic of new vehicle buyers in the U.S. -- Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers.

AskPatty.com is a member and 2006 corporate sponsor of the Women's Automotive Association International based in Detroit, MI, (http://www.waai.com), on the Women's Board of the Car Care Council, (http://carcare.org), a SEMA member (http://www.SEMA.org) and a member of the SEMA Business Women's Networking Group.

Ask Patty Certified Dealer Program:
Properly armed with the right tools and training your dealerships can increase its share of the largest and fastest growing demographic of new vehicle buyers in the US -- Women Consumers. The Ask Patty Certified Dealer program was designed specifically for car dealerships to attract, sell, retain and keep loyal women consumers.

Visit Germain Honda at http://www.askpatty.net/germainhonda or contact Eric Bahm via e-mail or 800-678-7199.

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