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Female bloggers revving up

Published Aug 24th 2006, 11:18pm by Patty Streeter in Pressroom Articles

By Michelle Quinn
Mercury News

Local blogger Jory Des Jardins of Oakland speaks with fellow bloggers during the second BlogHer Conference.
Maria J. Avila / Mercury News
Local blogger Jory Des Jardins of Oakland speaks with fellow bloggers during the second BlogHer Conference.

Ladies, start your engines.

Huh?

Everyone knows that tens of thousands of crazed fans will be cheering and sweating in downtown San Jose today and Saturday for the San Jose Grand Prix, a celebration of engineering, speed and, of course, manhood.

But in the north of San Jose, 750 female bloggers are cloistered away from the din of the roaring engines. Instead, they gather today and Saturday at the BlogHer conference at the Hyatt San Jose to discuss the roar they are making online on every topic worth talking about -- politics, business, divorce, knitting, parenting.

Tempers may flare. Things may get said. Feelings may get hurt and everything will be blogged on at both ends of the city.

This weekend, San Jose is divided between two playgrounds, the testosterone fueled, gas guzzling, sound-wall-breaking one downtown. And the estrogen-laced community-building, business-savvy one that comes complete with corporate-sponsored child care.

Of course, there are a lot of female fans of auto racing. And some are bloggers. In fact, there's www. askpatty.com, a blog about cars, whose author will attend the BlogHer conference.

Blogging, like racing, can't neatly be divided into boy/girl categories. In fact, a recent study of bloggers by the Pew Internet & American Life Project found that 46 percent of bloggers are women.


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