AskPatty Certified Female Friendly Logo AskPatty Certified Female Friendly Home

Share this page...

Get Automotive Help!

Search Cars!

ZIP * by state

Help Our Charities

Radio - Podcasts, News and Interviews

Automotive Advice for Women Podcast - November 2014

When Nov 24th, 2014 at 3:00pm Duration 30 minutes

Amy Mattinat is the owner of Auto Craftsmen, an independent dealership in Vermont.Amy is passionate about automotive excellence. She feels that great customer service, communication, and continually educating her clients and staff are the key to her success.Amy wrote, "How To Buy A Great Used Car", which is available FREE at She believes that anyone can purchase a quality used car no matter what their budget is. They just need to do their “homework.”Amy writes a monthly column "Under The Hood" for Vermont Women Magazine, a newsletter called "Fuel For Thought", has an automotive blog: "" and gives weekly automotive tips on two radio stations. Amy belongs to the Car Care Council's Women's Board, WAAI: Women's Automotive Association International, and Rotary International. She is on the automotive expert advisory panel for, is on the board of WBON: Women Business Owner's Networking, and is Central Vermont 'Toys for Tots' Coordinator.Amy puts on monthly Women Car Care Clinics at her shop, and has given workshops to other independent shops on "How to Improve Communication with your customers and Create Lasting, Top-Notch Customer Service."

Automotive Advice for Women Podcast - March 2014

When Mar 1st, 2014 at 3:00pm Duration 35 minutes

Tony Molla is the Vice President of Communications for the National Institute for Automotive Service Excellence (ASE) in Leesburg, VA. With over 35 years experience in the automotive service industry, Tony has held positions at all levels, including technician, service manager, parts store manager, new car sales and automotive technical editor writing service manuals for the Chilton Book Company. He has authored more than a dozen technical and car care manuals for both professional technicians and consumers. Prior to joining ASE in January, 2000, Tony spent nine years as the Editorial Director of Motor Age magazine and Automotive Body Repair News (ABRN). He is an ASE certified automotive technician, past president of the Automotive Communications Council, and a regular presenter and moderator at many industry events annually. Tony is an honorary lifetime member of the Mobile Air Conditioning Society Worldwide (MACS), and has been honored with the Collision Industry Conference Q Award, ten Chilton Outstanding Editorial Achievement awards, Chilton Editor of the Year award, two Society of Automotive Journalists MOTO awards, and a Jesse H. Neal Editorial Award for his editorials in Motor Age Magazine. He was most recently honored with the Northwood University Automotive Aftermarket Management Education Award in 2012.

AskPatty Automotive Advice for Women Podcast

When Dec 17th, 2013 at 3:00pm Duration 30 minutes

AskPatty's Kaeli Gardner joins new President of Sales and Marketing Cherie Watters to chat about winter driving safety.  A veteran of the auto industry since 1983, Cherie has worked tirelessly to overcome the stereotype of a “male dominated” auto industry, and comes to a champion for women in the industry today.Her new role as President of Sales and Marketing at the female friendly automotive website gives her the reins of the company focused on helping car dealers, service centers, tire dealers, quick lubes, car washes, collision centers and credit unions more female friendly.Cherie graduated with a degree in Finance and began an automotive career in the accounting department. She was a Controller for a very large dealer group for a number of years and gained a lot of experience in that position. However, she made it a point to work in every department of the dealership so that she would have a complete understanding of how things worked everywhere. Not just talking with people in different departments, but actually working day to day in those departments. That experience really helped in understanding the challenges employees face every day. The more she could make the employees' jobs easier and less complicated the better they could service the customers.Cherie was lucky to be trained by some really wonderful mentors in this business and has made it a point to attend automotive seminars and workshops continually.Cherie is a big believer in honestly and integrity and wants to have customers feel good about the purchase experience they have any time they deal with her or her staff. She wants women to feel welcome and un-intimidated when they walk into the store, whether it’s for an automobile sale or to purchase service or parts.Her philosophy is if you make people happy, take care of their needs and listen, they will keep coming back, and that goes for all of us at AskPatty.

For more from AskPatty on Winter Driving Safety, here's what AskPatty CEO Jody DeVere had to say to Oprah's O Magazine on the subject:

Prevent Impaired Driving During the Holiday Season

When Nov 19th, 2013 at 3:00pm Duration 30 minutes

As the Chief of Impaired Driving at NHTSA (the National Highway Traffic Safety Administration), Heidi Coleman coordinates agency efforts to develop, demonstrate and promote programs and activities designed to reduce impaired driving.  She has served in this position since 2003.Heidi first joined NHTSA in 1982 as a member of its Office of Chief Counsel.  Over a 20-year period, she served as Counsel, Senior Counsel and Assistant Chief Counsel to NHTSA's highway safety programs.  She has also served as NHTSA's Regional Administrator for the agency's New England Region (Region 1) and as a Congressional Fellow with the U.S. House of Representatives, Public Works and Transportation Committee. Heidi received her Bachelor's degree from SUNY at Buffalo, in Buffalo, NY, and her law degree from George Washington University.  She is a member of the bar in D.C. and Maryland.Resource Links:Buzzed Driving on FacebookBuzzed Driving on TwitterNHTSA Web SiteNHTSA Impaired Driving NHTSA Teen Driving

Automotive Advice for Women Radio Show - Preparing Your Car for Summer Road Trips

When Jun 21st, 2013 at 3:00pm Duration 60 minutes

Jody DeVere is a internationally recognized speaker, trainer, often quoted industry pundit and spokesperson for the automotive industry on the women's market. She has been featured by the New York Times, NPR, Wall Street Journal, CNN, Fox Business, Forbes Women, Oprah Magazine and Parenting Magazine to name a few. As CEO of, she provides automotive education to women consumers and an interactive online Certified Female Friendly® certification training program for automotive retailers on how to attract, sell, retain and market to women.

In her role as marketing to women expert, automotive journalist, car care expert and safety spokesperson her goal is to educate women car buyers and owners, the automotive industry at large and promote, mentor and support careers for women in the automotive industry.

Jody DeVere is a champion for women in the automotive industry, and her company, Inc. serves as the first point of contact for many women who are seeking the very best experience to buy a car and service by visiting Certified Female Friendly® automotive retail locations across the United States and Canada.

Book Jody DeVere as a spokesperson for your product, as a speaker at your next meeting, annual conference or workshop.

Automotive Advice for Women Radio Show - Raising Awareness MS Society - World MS Day 5/29

When May 23rd, 2013 at 3:00pm Duration 60 minutes

Marni Deckter

Vice President of Communications

National Multiple Sclerosis Society

Southern California & Nevada Chapter

Marni Deckter is the Vice President of Communications for the National Multiple Sclerosis Society, Southern California & Nevada Chapter. She is dedicated to increasing awareness of this unpredictable disease and the National MS Society. In her role, she supports fundraising, programs and services through marketing, branding and public relations efforts. Marni has been with the Society for 15 years.



Nancy L. Sicotte, MD

Director, Multiple Sclerosis Program

Director, Neurology Residency Training Program


Dr. Sicotte’s main research focus is the mechanisms underlying the progression of multiple sclerosis. She is the principal investigator on numerous multiple sclerosis clinical trials and her research has been published in over 37 peer-reviewed journals including NeuroImage and Neurology. In addition, she has written 36 abstracts and is an ad hoc reviewer for numerous journals including the Archives of Neurology and Brain.  Dr. Sicotte is the recipient of many honors and awards and was named three times in the Best Doctors in America. A prolific speaker, she has lectured and presented at national and international conferences and seminars. She is board certified by the American Board of Psychiatry and Neurology and is a member of many medical societies.

After receiving her bachelor’s of science in psychology from Brown University in Providence, Rhode Island, Dr. Sicotte earned her medical degree from the University of California, Irvine School of Medicine. She completed an internship in medicine, a residency in neurology, and a fellowship in neuroimaging from the University of California, Los Angeles School of Medicine.

For more information on AskPatty's MOMS campaign to raise awareness for MS, click here.

To make a donation to the National MS Society, click here.

Automotive Advice for Women Radio Show

When Apr 18th, 2013 at 3:00pm Duration 60 minutes

In her new role as Chief Editor of the Automotive Advice for Women website and blog, she will create a variety of informational woman-focused content on all subjects from car care and maintenance, to lifestyle-related features, vehicle reviews, and news.On behalf of Automotive Advice for Women, Brandy Schaffels will be a speaker during the media preview days on a panel at the upcoming 2013 New York International Auto Show Women's Automotive Association International Breakfast on Thursday March 28th on "The Woman Car Buyer". She will be discussing the soaring economic power of women today, the challenges they face in the marketplace, and better ways to communicate and connect with them today and in the future. Mercedes-Benz USA among others is a sponsor of this event.Brandy entered the digital space in 1999 as the Project Manager for developing, writing, and photographing all kinds of editorial content from automotive reviews to domestic and international auto shows; she managed their forums and e-newsletters and oversaw their Spanish site Most recently, she was Senior Editor and Content Manager of where she created consumer friendly content in a variety of subjects covering safety, technology, and alternate powertrain vehicles, as well as educational car shopping, leasing and buying features.Brandy first burned rubber in a red 1976 Chevy Monza and will never forget her first true muscle car: a Root Beer Brown 1968 Mustang Coupe with a 289cid small-block V-8. Her current daily driver is a blaze yellow 2010 Ford Fiesta she has nicknamed Sunshine. She has two sons -- a 19-year-old named Benjamin, and 10-year-old Tristan -- and three cats. She can be reached at

Automotive Advice for Women Radio Show

When Feb 21st, 2013 at 3:00pm Duration 60 minutes

Cathy Smith is Director of National Accounts for Universal Lubricants®, a leading lubricant manufacturer and distributing company in the U.S. She is responsible for establishing the company’s new national fleet and installer accounts, as well as maintaining, developing and training more than 20 wholesale and distributor accounts.

Ms. Smith worked her way through college with jobs in retail sales, and parlayed her experience into a successful sales career of more than 20 years working for automotive, medical, food and oil companies including Frito-Lay, Siegel Oil, POLARIS Laboratories and Universal Lubricants.

Ms. Smith is a graduate of Arapahoe Community College and Colorado State University. She was a member of the Rocky Mountain Master Mechanics Association Suppliers Group, served on the Board of Directors for the Automotive Service Association of Colorado, and was a member of Valvoline’s Distributor Sales Representative Advisory Council.

Universal Lubricants collects, re-refines, blends and re-distributes its own synthetic blend motor oil, called ECO ULTRA®. In 2012, Universal Lubricants energized the marketplace with a breakthrough innovation that gave our nation its first retail motor oil packaged in an easy-to-use, environmentally responsible package called the FlexPak™.

UL currently operates 36 facilities in 16 states. This includes one of the world's most technologically advanced re-refineries in Wichita, Kansas. The Company has 465 employees.

For more information, visit

Tire Care and Safety Tips from Tire Test Track Driver

When Feb 11th, 2013 at 1:00pm Duration 42 minutes

As the first female test driver at Michelin North America, Sarah K. Robinson is paving a new road for women in the automotive world. Robinson’s current responsibilities as a subjective test driver for Michelin include evaluating tire performance in both objective (e.g., wet braking) and subjective tests (e.g., wet and dry handling, noise) then delivering her results to Michelin’s designers and engineers to ensure the best possible tire is brought to market. She also develops and coordinates all visitor demonstrations, product launches and promotional activities occurring at Michelin’s test track, Laurens Proving Grounds (LPG) in Greenville, South Carolina. Prior to becoming a test driver, Robinson was an industrial engineer for Michelin, responsible for establishing and maintaining machine standards, manpower needs and process improvement. Robinson is also a driving instructor, most recently at Xtreme Measures and Richard Petty Safe Driving Program, where she instructs students to develop car control skills, situational awareness and basic automotive understanding.  She considers this one of the most rewarding experiences in her career. Robinson has also competed in SCCA Autocross and Rallycross.  Robinson is a resident of Simpsonville, SC, and a pet lover who owns two dogs, Roux and TrackDog, and a herd of cats. She is a graduate of Auburn University. 

Some days you're bringing home the latest masterpiece and some days you're celebrating a magnificent performance. The only constant is you need a tire that can keep up with a balance of performance, safety and fuel-efficiency. That's why we created the MICHELIN® Energy™ Saver A/S Tire, a tire designed for your modern life.

Visit Michelin Life Balance on Facebook and get a chance to win free coffee and learn about the Michelin Energy Saver A/S Tire.


Automotive Advice for Women Radio Show

When Dec 20th, 2012 at 3:00pm Duration 60 minutes

Jennifer Cook is an Advanced Technical Service Engineer for the 3M Automotive Aftermarket Division. With six years experience at 3M, Jenn supports the 3m masking, adhesive, abrasive and body repair products. She's been a visitor on MotorWeek , a guest on various radio shows, and was the key product developer on the newly launched 3M™ Custom Image Kit and 3M™ Door Edge Protection Film.

More on 3M Automotive

Automotive Advice for Women Radio Show

When Nov 29th, 2012 at 3:00pm Duration 60 minutes


In 1990, Barbara Moran-Goodrich co-founded Moran Industries, Inc. with her father, Dennis, and has held the title of CEO/President since 1999. As a franchisor in the automotive aftermarket industry, Barbara and her father grew Moran Industries into a prominent automotive repair and vehicle accessory franchisor, which includes Mr. Transmission, the 2nd largest transmission franchise in the U.S, Multistate Transmission, Dr. Nicks Transmission, Milex Complete Auto Care, Alta Mere Toys for your Car and Smartview Window Solutions. Barb has over 22 years experience within the franchising and automotive industry which includes owning and operating a transmission repair franchise. In 2010, she purchased the company from her father and re-branded the company name to Moran Family of Brands to better represent the many franchise brands that are part of the system. She is the majority shareholder of the company and continues to be one of the only female owners and CEO’s at the helm of a leading automotive aftermarket franchisor. With 160 franchises in 22 states, Moran Family of Brands was one of the first franchisors’ in the automotive aftermarket industry to offer cobranded and tri-branded opportunities within their brand portfolio.

Moran-Goodrich served as a member of the Board of Directors of the IFA – International Franchise Association, from 2006 through February 2012. She has also been an active member of several committees, focusing on franchise relations and women’s mentorship. Currently Barbara serves as Chair to the Franchise Relations Committee for the IFA. In addition, Barb has served as a member of the Women’s Franchise Committee (WFC) and was a co-founder of the Chicago WFN in 2002. She currently serves as a mentor to women. She is a member of several professional organizations, including Automotive Aftermarket Industry Association (AAIA), Automatic Transmission Rebuilders Association (ATRA), Automotive Service Association (ASA), International Window Film Association (IWFA), Entrepreneur’s Organization (EO), and National Association for Female Executives.

Barbara has authored articles on the subject of Developing Positive Relationships with your Franchisees, Financing Franchisees’ Expansion Plans, The Role of Mentoring to Improve the Franchisor-Franchisee Relationship, Succession Planning and Transfer, Developing Goals, Networking and Marketing go Hand in Hand and Franchisee Award Programs that Motivate which have been featured in Franchise World, Transmission Digest and Franchise Update. She has been featured in Wall Street Journal, Crain’s Business, Franchise Times,, Window Film Magazine, Franchise Update and Gears Magazine and has been a frequent contributor on Fox Business Network, America’s Nightly Scoreboard. She has served as an expert panelist on the subject of franchisee relationships, mentorship programs and operations. Barbara has served as finalist judge to the 2006, 2007 and 2010 Global Student Entrepreneur Awards within the Collegiate Entrepreneur Organization.

More about Moran Family of Brands:

Automotive Advice for Women Radio Show

When Oct 18th, 2012 at 3:00pm Duration 60 minutes

Let's "Wipe Out Breast Cancer"!

Every three minutes, a woman is diagnosed with breast cancer. One in eight women will develop breast cancer in their lifetime. These startling facts are what inspired Paula Lombard, automotive industry native, to action nearly three years ago. AutoTex PINK are wiper blades that help wipe out breast cancer. Sales of these high end wiper blades support the National Breast Cancer Foundation in the US, and the Breast Cancer Society of Canada.


Cindy L. Hudson Marketing ManagerValvoline Instant Oil ChangeHenley BlueWater, LLC, Mid-Atlantic Lube, LLCUSA

Cindy Hudson is a Marketing Manager for the largest Valvoline Instant Oil Change (VIOC) franchisee, Henley Enterprises, Inc. She is responsible for all marketing in two specific geographic regions for the company, its Michigan and Ohio region, and its Mid-Atlantic region, covering 73 VIOC service centers.

Cindy started her career with Instant Oil Change in 1987 shortly before Valvoline purchased the Instant Oil Change service centers and name. She soon moved to the Detroit area to set up and oversee a Regional Office for VIOC.  Cindy has played an instrumental role in the company’s expansion in the Michigan and Northern Ohio markets.

“I believe our involvement in the communities that support our locations is a key aspect of success. We have worked with Big Brothers Big Sisters, the Girl Scouts and Boy Scouts of America, Habitat for Humanity and MADD on a larger scale to help raise money.

Headquartered in Newton Highlands, MA, Henley operates participating Valvoline Instant Oil Change facilities in 12 states.

Visit VIOC's AskPatty Microsite

Visit VIOC's Website

Paula Lombard - President AutoTexPink

Paula is President and CEO of Wexco Industries, as well as President of AutoTex PINK, a women-owned and created company that’s among the nation’s leading global suppliers of windshield wipers.

Visit the AutoTex PINK Website

Automotive Advice for Women Radio Show

When Sep 20th, 2012 at 3:00pm Duration 30 minutes

Vicki Poponi is the assistant vice president of Product Planning at American Honda Motor Co., Inc. (AHM). In this role, Poponi leads the Product Planning team which has the charter of driving AHM’s strategic objectives through representing the needs of the U.S. market and customer in vehicle development. Her team is responsible for Honda and Acura product planning, strategic planning, market research and quality assurance coordination for AHM.

Since joining AHM in 2005, Poponi has focused on improving the company’s product planning and launch planning processes in order to create a market-driven culture that leverages the strengths of the entire AHM organization.

Poponi joined AHM with a rich and diverse background in general management, marketing, business development, operations and engineering. Prior to joining AHM, Poponi worked for Honeywell’s Garrett Turbocharging Systems where she held the positions of Vice President, Strategic Growth and Director of Worldwide Operations. In addition, Poponi had general management responsibilities for Garrett’s Thermal Systems business. Prior to her tenure at Garrett, Poponi worked for over a decade in the paper industry as a program manager for Kimberly-Clark Corporation and as an operations manager for Scott Paper Company.

Poponi received a Bachelor of Science in chemical engineering from Drexel University, and she holds a master’s degree in business administration from the Wharton School of the University of Pennsylvania.

A resident of Palos Verdes, Calif., Poponi is married and has two children, a 21-year-old son and a 9-year-old daughter.

American Honda Motor Co

Automotive Advice for Women Radio Show

When Aug 23rd, 2012 at 3:00pm Duration 60 minutes

Lisa has been involved with a GM Dealership for the past 24 years. Starting as a Salesperson, then Business Manager both in new and used  departments, Sales Manager, General Sales Manager and currently General Manager with the next move to being a partner within the year. Along with the Automotive experience, she is on various charitable boards and small business committees. As General Manager/ Executive Manager for Graff Chevrolet, she is responsible for 40 to 50 million in annual sales generated from 5 separate departments: New and Used Sales, Service Department, Collision Center and Parts Department. Her main focus is to drive additional traffic throughout the store with integrity and service existing customers with the respect and enthusiasm they deserve. She is constantly looking for ways to grow her dealership and build a strong team of employees, and is currently changing our culture again as our customer base is changing from a GM blue collar worker to a diversified client base with Medical industries, Dow Corning making a come back and other white collar positions. She is slowly restructuring our marketing, to incorporate a younger buyer, and she is also an advocate of "Grass Root's" events and do as many as I can on premise. Some examples of what they have done are: Lighting the Way One Child at a Time, Annual Concerts that are partnered with a local event called the Dow River Roar, we celebrate Earth Week every year some years by giving away trees and other times by setting up different recycling events, they support many local groups like the Boy Scouts, Girl Scouts, local school programs, Great Women of the Great Lakes Bay Region and many more.  Lisa is a firm believer that it is the community involvement that has led Graff to be not only the #1 Chevy Dealer in its area, but that has also brought them through this extremely difficult economic time.Visit Graff Chevrolet:

Automotive Advice for Women Radio Show

When Jun 28th, 2012 at 3:00pm Duration 60 minutes

Pat Fleischmann has worked in the automotive aftermarket since 1995. Her career has taken her from the streets providing auto parts and programs thru a local warehouse parts distributor to bookkeeping and now marketing of the company her and her husband now own called Community Tire Pro's & Auto Repair. Community Tire Pro's is a small 5 store chain operating in Arizona, focused on Auto repairs, maintenance and tire replacement for retail and small fleets. Pat is now focused on social media networking as well as local networking and marketing.

Pat is active with, which promotes only locally owned and operated business and helps spread the word to keep your dollars local thus keeping our Arizona economy strong. Pat is also involved with the Phoenix Chamber of Commerce where Howard sits on the board. Community Tire Pro's has made an impact it the Arizona market providing excellent, honest auto repair services. This has resulted in Community Tire Pro's receiving such honors as Small Business of the Year Impact Award 2008, Arizona State’s prestigious Spirit Award 2008, and Better Business Bureau Ethics Award 2009. Pat also sits on the GPGLCC local board and heads the monthly lunch and learn program. We are dedicated to service and proud to have received by the Tire Industry, Magazine- TIRE REVIEW Top Shop Award for 2007 & 2010.

In 2008 Pat and Howard lost their stepson to a red light runner, Pat then became active in RMS (Red Means Stop Coalition) promoting Awareness in the community to driver safety and red light running. Pat's work in non-profits is endless & gratifying to say the least. Pat and her husband were both honored by having the yearly Pride Spirit Award named in their honor; this award will be given to businesses in the future for their work and effort put out by other companies supporting equal rights for all.

Get to know Pat more at

Automotive Advice for Women Radio Show

When May 17th, 2012 at 6:00pm Duration 30 minutes

Mary Lou Quinlan MomsMary Lou Quinlan has built a highly-awarded career dedicated to women. From her start at Avon Products, through her years as ad agency CEO for major global corporations, and her decade plus advising leading brands through her firm, Just Ask a Woman, Mary Lou knows women like nobody else. Leading brands including Pfizer, WellsFargo, WalMart, KAO, Westin and Kraft have turned to her branding team for insights and answers that fuel success with women. Mary Lou is a highly sought speaker who has keynoted hundreds of US and global conferences, sharing her provocative and high-energy take on women’s needs and lives.She is the author of three breakthrough books, including What She’s Not Telling You, Time Off for Good Behavior, and Just Ask a Woman. She’s written inspirational features for Real Simple, O, the Oprah magazine, and a monthly career advice column for MORE. She’s appeared as a correspondent on the CBS Early Show, among many media appearances. Her newest book, The God Box, Sharing my mother’s gift of faith, love and letting go, launches April 2012. She holds an MBA from Fordham University and an Honorary Doctorate in Communications from her alma mater, Saint Joseph’s University in Philadelphia where she earned a B. A. in English. She has been honored as Advertising Woman of the Year by Advertising Women of NY and with the prestigious Matrix Award from New York Women in Communications. She and her husband, Joe Quinlan, live in New York City and Bucks County, Pennsylvania along with their dog, Rocky.

Visit Mary Lou Quinlan Online

Visit the God Box Project

Automotive Advice for Women Radio Show

When Apr 19th, 2012 at 3:00pm Duration 60 minutes


A Findlay, Ohio native, Michelle Zeisloft has always had a desire to work in the automotive industry. As the media relations manager for Cooper Tire, she has called the tire company home since 1999 and is responsible for developing and managing public relations efforts for the company, as well as overseeing content, design and functionality for the company’s corporate, North American and associate brand websites.

She is passionate about educating women about their tires to ultimately empower them with the knowledge to make their travels safer.

Visit her online at


Automotive Advice for Women Radio Show

When Mar 22nd, 2012 at 3:00pm Duration 60 minutes

My Guests:

Maxine Sweet, Vice President, Public Education, Experian North America

Maxine Sweet is vice president of Experian North America’s Public Education organization and leads Experian’s consumer education, community involvement and corporate responsibility teams. Maxine is responsible for helping consumers understand credit reporting and use credit wisely. She strives to protect the benefits of information use in a way that balances the interests of business with the concerns of consumers.

She has more than 34 years of experience in information services, holding both sales and operations management positions. In a prior assignment, Maxine was responsible for all aspects of consumer service, including the National Consumer Assistance Center in Allen, TX.

As editor of Ask Experian, a financial education advice column, she receives more than 3,000 questions per month from a large audience of grateful readers.  She represents Experian in national education programs such as the JumpStart Coalition for Financial Literacy and LifeSmarts, both of which have the goal of reaching students with critical knowledge and empowering them to use credit wisely.

Maxine is a member of the board of directors of the JumpStart Coalition; Call For Action, a national consumer help organization; and InCharge, one of the nation’s leading credit counseling organizations.  In her community, she has served on the boards of the Allen, Texas Economic Development Corporation, the Chamber of Commerce,  Allen Community Outreach and United Way of Collin County. 

She is a Certified Personal Financial Counselor, a graduate of Henderson State University in Arkansas and holds a master of business administration degree from the University of Arkansas in Little Rock.


Melinda Zabritski, Director of Automotive Credit, Experian Automotive

Melinda Zabritski is Director of Automotive Credit for Experian Automotive. In this role, she is responsible for the strategic development and marketing of all of Experian’s products and services specific to the automotive credit and lending industry. Throughout her career with Experian, Zabritski has overseen the marketing strategy for the development of Experian’s automotive credit vertical sales channel; she also has launched and managed numerous credit products geared toward automotive lenders and dealers. Additionally, she serves as Experian’s primary analyst and spokesperson regarding key automotive finance trends.

Prior to joining Experian in 2004, Zabritski held various product management and analyst positions at Equifax, where she managed and developed credit risk models and market trending and forecasting tools. During that time, she also was responsible for managing the business’s prescreen and account management product lines. 

Zabritski holds a Master of Business Administration from the University of Phoenix in Phoenix, Ariz., and a Bachelor of Science in political science and urban government from Louisiana State University in Baton Rouge, La

Automotive Advice for Women Radio Show

When Feb 16th, 2012 at 3:00pm Duration 60 minutes


Gina PaolinoPresidentCostco Auto Program


Gina Paolino is president of Affinity Auto Program, widely known as the Costco Auto Program, a division of Affinity Development Group. She is responsible for leading a broad team of operations, information technology, marketing, sales and member service specialists.


Joey HerschelSenior Vice President, Creative ServicesCostco Auto Program


Joey Herschel is senior vice president for Affinity Auto Program, widely known as the Costco Auto Program, a division of Affinity Development Group. She is responsible for marketing and creative services, including Web and graphic design, as well as content creation for newsletters and marketing collateral.


Lori GroneDirector of Field of OperationsAffinity Development Group

Lori Grone is director of field operations for Affinity Auto Program, widely known as the Costco Auto Program, a division of Affinity Development Group. She oversees field representatives, called Zone Business Consultants, in the Northern California, Oregon, Washington, Idaho and Montana regions, and is also directly responsible for dealerships in Seattle and Alaska.


Automotive Advice for Women Radio Show

When Dec 22nd, 2011 at 3:00pm Duration 45 minutes

My Guest is Kristine Malkoski - Vice President and General Manager Craftsman Tools. Since 2009, Malkoski has served as Vice President/General Manger, Craftsman and is the first woman to lead a male-dominated brand in the tools category. In this role, Malkoski develops and manages financial and operating plans for the Craftsman brand. This year, she is leading the introduction of over 100 new tool innovations — over triple of any prior year to date. With her supervision, The Craftsman Club membership has grown by fifty percent. She also expanded the availability of Craftsman tools to consumers by forming partnerships with ACE Hardware, Costco and W.W. Grainger to carry the brand (first time Craftsman has been sold nationally outside of Sears).My Guest Kristine Malkoski - Vice President and General Manager Craftsman Tools.   Malkoski started her career in marketing at an advertising agency in Lincoln, Nebraska where she also attended the University of Nebraska and graduated summa cum laude. Malkoski lives in Burr Ridge, IL with her husband Tom, CEO of Penford Corporation, and three children, Kaelyn, Mark and John. Visit the Craftsman Facebook Page:

Automotive Advice for Women Radio Show

When Nov 21st, 2011 at 3:00pm Duration 60 minutes


Lizelle Landino - PCG Digital Marketing - Dealer Advocate

Experience: I have been very blessed to have spent the last 11 years in the automotive industry. I was one of those lucky people who fell into this industry by chance and being a single mom really motivated and fueled my drive financially as well as women and the desire to create my career path successfully.

My passion for the industry has allowed me to value relationships, life and people very dearly.
I have had such tremendous learning experiences and mentors in the automotive industry, both within the dealership environment as well as from the outside, finding solutions to help dealers with their challenges.

About PCG Digital Marketing: PCG digital marketing is a full service full service Internet marketing company invested in our client’s success. Within the automotive community, PCG Digital Marketing has also been recognized for our quality services and programs. In 2011 we received three awards of excellence from PCG was named the Top Rated SEO Company, Top Rated SEM Company, and Brian Pasch, CEO, was named the Top Rated Internet Trainer in the second annual Dealer Satisfaction awards. Most recently, the PCG education team was featured on the cover on Dealer Marketing Magazine‘s August 2011 issue.PCG Digital Marketing Education: PCG Pit Stop – High quality digital marketing workshops and strategies to improve dealership operations are coming to cities across the US and Canada. The Internet is constantly changing, and the PCG Pit Stop® is offering progressive dealers new opportunities to market their goods and services. The PCG Pit Stop® has been designed to minimize time out of the dealership, while maximizing educational benefits. The combination of workshops, general session speakers, and technology showcases will provide attendees with a rich environment for learning, motivation, and future planning.

The annual Digital Marketing Strategies Conference (DMSC) is designed to give dealers access to the top industry experts to refine their automotive marketing and operations plans. DMSC is an unique educational opportunity for dealers. It is an intimate event that gives all attendees one-­‐on-­‐one time with industry leaders and market experts. DMSC has invited e-Commerce Directors from leading dealers in the US to share their strategies that will increasing your website traffic, sales, and profits. Learn from your peers that will tell you the truth about what is working and what they discarded! Learn from your peers how they allocate funds for digital marketing strategies.

The 2012 Digital Marketing Strategies Conference (DMSC) will be held at the Monte Carlo Hotel in Las Vegas on February 1st – 3rd.

Register to attend here:



Ask Patty Interviews: Kathy Cloninger, CEO of the Girl Scouts of the USA

When Nov 8th, 2011 at 3:00pm Duration 20 minutes

Girl Scouts Tough CookiesListen in as CEO Jody DeVere sits down for a chat with Kathy Cloninger, CEO of the Girl Scouts of the USA.  The two discuss the importance of the GSUSA's mission, how the Girl Scouts have touched Kathy's life in particular, as well as her new book, the extremely aptly-titled Tough Cookies.About the book:Millions of American businesswomen, thought leaders, and politicians received their first lessons in salesmanship, money management, marketing, teamwork, and fulfillment in the Girl Scouts. The Girls Scouts has shaped the lives of more than 50 million alumnae alive today. Eighty percent of American female senior business executives and business owners are former Girl Scouts. In March 2012, the Girl Scouts will celebrate their 100th anniversary. Tough Cookies captures the essence of this iconic organization and the principles that have allowed them to build and sustain a 100-year-old organization.Under current CEO Kathy Cloninger's leadership, the Girl Scouts has transformed and enhanced its ability to develop leadership in young women. Tough Cookies outlines the rise of the Girl Scouts, this recent and dramatically successful shift, and lessons that are applicable to make any business or organization a success.

Visit the Girl Scouts of the USA :


AutoTex PINK Automotive Advice for Women Radio Show

When Oct 20th, 2011 at 3:00pm Duration 30 minutes

AutoTexPINKToday's guest is Paula Lombard - President - AutoTex PINK

As the owner of her own company, Lombard quickly found out that she could create her own opportunities that, in turn, would create more business. And that’s how Lombard’s latest venture AutoTex PINK, came to be.

In addition to creating their own identity in the market as a women-owned company, Lombard wanted to focus on what would attract a woman buyer. But while she researched stats about women buyers, like the fact that about 60% of customers at quick oil change locations are women, Lombard ended up forming her marketing plan in a much more personal way.

“I was touched by cancer,” she said. When her goddaughter was diagnosed with cancer of the cheek, Lombard knew the cause she had to become involved with. As AutoTex PINK is a women- owned company, she felt the need to donate to a charity that would help the largest amount of women nationwide.

“We found that breast cancer would be a good charity to donate to,” she said. “Women are really affected by breast cancer and we wanted to give back.”

Now partnered with the National Breast Cancer Foundation, 85 percent of AutoTex PINK’s proceeds go to benefitting women by providing educational information, free mamographies to those who can’t afford them, and breast cancer research.

And the rewards for getting involved with such a noble cause? “I love my job. I love everything about it,” she said. “For one, there’s always something new and exciting. But also, creating AutoTex PINK has been the most rewarding thing I’ve done. I see women who want this product, plus giving back is a very good feeling. It’s more rewarding than I ever imagined.”Find an  AutoTexPINK wiper blade retailer here


Or Visit


Automotive Advice for Women Radio Show

When Sep 22nd, 2011 at 3:00pm Duration 60 minutes

Today's guest is Domenico Nigro of Nigro's Auto Body.

Domenico Nigro is the eldest son of Aniello Nigro, from whom he received a wealth of knowledge in every aspect of this business. Domenic is a graduate of Temple University.

He has years of experience training under his father, holds countless certifications and has been a full-time member of the Nigro’s Auto Body team since 1996. Domenic has developed his own software programs, and truly helped to merge new world technology with old world craftsmanship.

He is a superior business manager and holds customer service as a top priority. He personally handles each claim, and oversees every repair. Domenic guides the customer through the entire repair process from start to finish and is always happy to answer any questions. No vehicle has ever left his shop without receiving a complete and proper repair.

Visit website at:

Topics we will cover are;

-Distracted driving and back to school driving safety tips for   parents and teens.

- Mobile TattleTale and Teen Speedster App


Automotive Advice for Women Radio Show

When Aug 25th, 2011 at 3:00pm Duration 60 minutes

Interview with Pat Wirth - President of the Automotive Oil Change Association and Owner of Potomac Falls Express Lube the only woman-owned fast lube business in Virginia.  Majority-owner Pat Wirth has been in the industry for over  twenty-five years.  She is President of the Regal Center business owner’s association, is a member of the Board of  Directors of the international fast lube trade association, Automotive Oil Change Association (AOCA) and currently serves as its President.  She frequently contributes articles to the leading industry magazine, National Oil and Lube News.  Pat is active in the Countryside Leadshare group that is part of the Loudoun County Chamber of Commerce and regularly participates in Sterling Woman activities.  Pat and each of her employees are either AOCA certified managers, technicians or both.

Protecting the Environment

Environmental stewardship has always been a top priority; in fact, Pat Wirth was the first lube operator in Northern Virginia to recycle oil filters nearly two decades ago.  We engage in eco-friendly practices by using environmentally recognized best practices and eco-friendly services and products.

Helping the Community

Potomac Falls Express Lube has supported the community from the day it opened its doors with charitable donations and hundreds of sponsorships for local organizations and events.  It also supports its employees with on-going training and educational opportunities.

Visit her website at: the Automotive Oil Change Association  website:


Automotive Advice for Women Radio Show

When Jun 23rd, 2011 at 3:00pm Duration 60 minutes

On this show Jody Devere's topics/guests will be: 1. Shea Holbrook of Shea Racing on the challenges of being a female race car driver. Shea’s passion for driving started when she was 16 with a “Richard Petty Experience.” Shea quickly began excelling in high performance driving events in Florida. She obtained her SCCA license and has been road racing all over the nation. Shea is also an accomplished national competitive water skier holding numerous state, regional and national titles.  2. DIY Car Care with Jeff Schaible, National Sales Manager FluidRX. Jeff brings his years of experience and expertise with two of the top leading preventative maintenance chemical companies in the industry.  Previously, Jeff was the VP, Director of Sales for Wynn’s for the Bay Area and Central Valley.  Jeff also spent a few years working for BG Products. Fluid Rx Instant Lubricant Diagnostics is the ultimate proof positive when it's time to change fluids and lubricants. 3. Teen Driving Safety this summer for your teens - How to stop texting and driving with MobileTattleTale:

Automotive Advice for Women Radio Show

When Apr 21st, 2011 at 6:00pm Duration 60 minutes

Roger McManus, “Therapist for the Entrepreneurially Insane” 

Roger McManus has coached, funded, counseled and published for entrepreneurs. As a serial entrepreneur himself, he has garnered the wisdom of dozens of advisers and gathered years of experiences in an effort to develop a clear picture of the entrepreneurial mindset. 

 Roger has had the rare opportunity to see inside businesses resulting in the conclusion that many call themselves entrepreneurs, but few truly achieve the levels of freedom that the title should imply. 

Roger has been recognized by the SBA as Media Advocate of the Year and elected to the White House Conference on Small Business.

The Entrepreneurial Insanity series explores The Objective of business ownership: Freedom for the owner not to work in the business, but to have time to expand the business or expand personally. Since the owner cannot  be sold with the business, it is owner’s freedom thatgives the business a greater value. 

His book new, Entrepreneurial Insanity in the Tire Business: When Doing the Same Things Do Not Produce Different Results, It’s Time to Do Different Things! 

Order Roger's book at

Julie Scroggins. Julie Scroggins is Vice President and CFO of family built and owned Waukegan Tire and Supply Company, Inc., headquartered in Waukegan, Illinois. Besides being THE Tire and Wheel Experts throughout Northern Illinois, Chicago, and Milwaukee, Waukegan Tire has earned a reputation of community partner, philanthropist and trusted leader in the tire industry for over 40 years due to Julie’s vision. Topics: 

1. Tire Business insanity as it relates to serving women. Referencing Entrepreneurial Insanity in the Tire Business book by Roger McManus. 

2. Marketing and advertising to women in the tire industry. Get it right. 

3. Julie will discuss Tire tips for women.


Automotive Advice for Women Radio Show

When Mar 17th, 2011 at 3:00pm Duration 60 minutes

In this show, Jody's guests are: Diane Larson of Larson's Service, and Pat Fleischman of Community Tire, both members of the Expert Women Panel.

Diane Larson of Peabody, Massachusetts. Owner/ Manager of Larson's Service, a well-respected independent automotive service shop, servicing Domestic and Asian Vehicles and offering Quality Automotive Service with a Smile. :) Diane's background includes serving as a service advisor. She enjoys working with clients and employees. She was one of the first to take the ASE service consultant exam and is a Certified Service Consultant (ASE-C1).

Pat Fleischmann has worked in the automotive aftermarket since 1995. Her career has taken her from the streets providing auto parts and programs thru a local warehouse parts distributor to bookkeeping and now marketing of the company her and her husband now own called Community Tire and Auto Service Specialists. Community is a small 5 store chain operating in Arizona, focused on Auto repairs, maintenance and tire replacement for retail and small fleets. Pat is now focused on social media networking as well as local networking and marketing.

The Boomer and The Babe Network: Giving voice to 78 million Boomers from Coast to Coast and Border to Border. Each day a different guest and a different topic. Our guests generally have a nugget or two for anyone regardless of where you might be. We hope you enjoy the relaxed conversational style of the show. Nothing fancy just Boomers sitting around the table talkin’ about stuff.

The Boomer and the Babe Show:

Automotive Advice for Women Radio Show

When Feb 22nd, 2011 at 6:00pm Duration 60 minutes

In this show, Jody's guests are: Christina Selter the Pet Safety Lady and Kristin Brocoff of CarMD.

A native Southern Californian, Pet Safety Lady Christina Selter spent her summers at church and in Girl Scout camps, no doubt where she began her life-long love of the outdoors. As the daughter of a career first responder, Christina learned at an early age what it means to be safe, from wearing a bike helmet and maybe even a helmet in the car (she'll never tell), to unplugging the coffee pot (which she shouldn't have been drinking at that age), safety runs in her blood.  Since founding Bark Buckle UP, Christina has become an expert on all things about pet safety including pet safety in all modes of transportation, pet safety in the yard, at the grocery store, at the pet store and even pet safety in the home or workplace.

Kristin Brocoff, marketing and public relations manager of Corp., was driving a 1996 Chevy Blazer with 110,000 miles and an illuminated “check engine” light when she was first exposed to automotive diagnostics through a conversation with Ieon C. Chen, CEO of Corp., who was developing a tool to empower consumers to solve their engine-related problems.  From then on, Kristin was committed to empowering drivers – women in particular – to make smart decisions when it comes to purchasing and maintaining their cars and trucks, and to make sure that drivers know they should not ignore their dashboard warning lights.

The Boomer and The Babe Network: Giving voice to 78 million Boomers from Coast to Coast and Border to Border. Each day a different guest and a different topic. Our guests generally have a nugget or two for anyone regardless of where you might be. We hope you enjoy the relaxed conversational style of the show. Nothing fancy just Boomers sitting around the table talkin’ about stuff.

The Boomer and the Babe Show:

Automotive Advice for Women Radio Show

When Jan 20th, 2011 at 6:00pm Duration 60 minutes

In this inaugural show, Jody's guests are: Lori Johnson Owner - Ladies Start Your Engines Amy Mattinat Owner and Author - Auto Craftsmen Ltd Lori’s business, Ladies, Start Your Engines! is a light maintenance class for women. Lori teaches her class using venues such as automotive dealerships, colleges, local adult education centers and women’s organizations. She enjoys empowering women with automotive knowledge so that they can feel confident when servicing or purchasing parts for their vehicles and she helps them become a more informed consumer. Lori Johnson is an adjunct faculty member in the Automotive Technology program at the Community College of Philadelphia. She has 7 years experience as an automotive technician and a new car service manager for a Honda dealership. She has been an automotive information specialist and automotive editor for Chilton Publications/SPX Information Services. She has also prepared test preparation guides for the National Institute for Automotive Service Excellence.

Amy Mattinat is the owner of Auto Craftsmen, an independent dealership in Vermont. Amy is passionate about automotive excellence. She feels that great customer service, communication, and continually educating her clients and staff are the key to her success. Amy wrote, "How To Buy A Great Used Car", which is available FREE at She believes that anyone can purchase a quality used car no matter what their budget is. They just need to do their “homework.” Join us for an interesting discussion about thier insights and helpful hints for improving your results when dealing with car problems.

Ladies Start Your Engines:


The Boomer and The Babe Network: Giving voice to 78 million Boomers from Coast to Coast and Border to Border. Each day a different guest and a different topic. Our guests generally have a nugget or two for anyone regardless of where you might be. We hope you enjoy the relaxed conversational style of the show. Nothing fancy just Boomers sitting around the table talkin’ about stuff.

The Boomer and the Babe Show:

Collision Repair Test Development

When Nov 19th, 2010 at 3:00pm Duration 20 minutes

Until the early 1970s, consumers had no way to distinguish between incompetent and competent mechanics. In response to this need, the independent, non-profit National Institute for Automotive Service Excellence (ASE) was established in 1972.ASE's mission is to improve the quality of vehicle repair and service through the testing and certification of repair and service professionals.Motorists benefit from ASE certification. It is a valuable yardstick by which to measure the knowledge and skills of individual technicians as well as the commitment to quality of the repair facility employing ASE-Certified professionals.ASE-certified professionals usually wear blue and white ASE insignia and carry credentials listing their exact areas of expertise (brakes, engine repair, etc.), while employers often display their technicians' credentials in the customer waiting area.Motorists should look for facilities that display the ASE Blue Seal of Excellence® logo.Visit the ASE website to learn more.

New NHTSA 5-Star Safety Ratings System

When Oct 5th, 2010 at 3:00pm Duration 20 minutes

Ms. Dang is Chief of the New Car Assessment Program (NCAP), a division within the rule-making arm of the National Highway Traffic Safety Administration (NHTSA), since June 2008.  NCAP is one of the preeminent government consumer information programs in the world.  Its mission is to help consumers make informed decisions when purchasing or leasing a new or used vehicle by providing consumers information about crash protection and rollover safety of vehicles beyond Federal standards.

The National Highway Traffic Safety Administration (NHTSA) has set the standards for car safety for more than 30 years. NHTSA is raising the bar even higher starting with 2011 models by incorporating advanced technologies into testing procedures to better assess vehicle safety and probability for passenger injury.Old tests included information about front and side crash worthiness, rollover resistance, and crash injury criteria for the chest only. By enhancing the 5-Star Safety Ratings System with rigorous new test procedures, and collecting injury data for the chest, head, neck, and legs, NHTSA provides consumers with the information needed to purchase the safest cars on the market today. Specific changes to the 5-Star Safety Ratings System, include:

A side-impact test that simulates a 20-mph crash into a 10-inch diameter pole; The evaluation of advanced crash avoidance features such as Electronic Stability Control, Forward Collision Warning, and Lane Departure Warning; A full injury assessment (crash ratings now measure injury to additional areas of the body); A simple way to evaluate cars with an Overall Ratings Score; five stars is the highest rating and one is the lowest; and Representative crash test dummies that better demonstrate how people of different sizes are affected in the event of a crash. The new 5-Star Safety Ratings System is part of NHTSA’s continuous effort to drive the development of safer cars. The latest testing standards challenge manufacturers to use the most advanced technologies to better protect people in real-world crashes. It’s simple—tougher tests mean safer cars.

Visit, the official website for the Federal government’s 5-Star Safety Ratings System, is a comprehensive site providing consumer information about safe drivingtips, defects, recalls, and passenger safety.

Tire Tips from Michelin Woman!

When Sep 8th, 2010 at 3:00pm Duration 30 minutes

Kim is currently the Influencer Marketing Manager at Michelin, North America. In this role, she is responsible for understanding the consumer marketplace and developing strategies to engage key influencers of tire purchases and strengthen their relationships with the Michelin brand. Her work includes research and collaboration projects with several external groups associated with the Michelin brand.

Kim shares some great tips on greener tire choices, tire maintenance and tire buying.

Visit for more information.





Interview with Founder of Angie's List

When Jul 1st, 2010 at 3:00pm Duration 30 minutes

Knowing that the frustrations she and her friends had finding good contractors were not unique, in 1995, Angie Hicks literally set out door-to-door in Columbus, OH, recruiting members and collecting reports from friends and neighbors to start what would become Angie’s List. Taking the “ask-your-neighbor” approach to a higher level, Angie used the detailed feedback from members as the basis for providing up-to- date, reliable, unbiased ratings and reviews on local services.After the first year, with more than 1,000 members throughout Columbus, Angie had laid the foundation for what would become one of the fastest growing companies in the U.S.Over these last 13 years, she has led the list’s expansion from a 100 square foot office to an operation that now covers the nation, serves more than 650,000 consumers and was placed for three years in a row – 2002, 2003 and 2004 – among the Inc. 500 by Inc. magazine, a list of the fastest-growing privately held companies in the nation. All the while, Angie’s keen sense of business and common sense have helped Angie’s List remain a locally-focused service that members say they wouldn’t live without. Over the years, consumers have come to trust Angie to help make the hiring process easier, as well as raise the level of service they can expect from local companies and contractors.A working mother herself, Angie has ensured Angie’s List continues to evolve to meet the ever-changing, dynamic needs of today’s families and homeowners. She knows that Angie’s List members are challenged each day to fit work, family and at-home time into already busy schedules. With this in mind, Angie’s List puts reliable information and resources at the fingertips of its members, so they can access it anytime they need help finding a good contractor or service company – whether it’s for a major home renovation, an emergency car repair, or even find a clown for their kid’s birthday party.With more consumers across the U.S. turning to Angie’s List each day, Angie regularly contributes to national and local consumer news stories across the country, including for CNN, The Washington Post, The New York Times, the Los Angeles Times, Redbook, Real Simple, USA Weekend, Parade magazine, Good Housekeeping, Kiplinger’s Personal Finance, Home Magazine and the Wall Street Journal.Angie’s official title at Angie’s List is Founder and Chief Marketing Officer. She holds an MBA from Harvard Business School and a bachelor’s degree in economics from DePauw University, in Greencastle, IN, which named her a 2007 Distinguished Alumni for Management and Entrepreneurship.

Canadian Woman with Drive

When May 18th, 2010 at 3:00pm Duration 0 minutes

In more ways than one, Kelly Williams is like one of her race cars, strategically driving her way forward at high-speed.  As spokesperson for Car Care Canada’s Be Car Care Aware campaign, Williams brings her experience as a race car driver, educator, safety advocate and promoter to the Canadian public.Williams has driven race cars for over 15 years, beginning at the tender age of 17.  After graduating from teacher’s college at the University of Toronto in 1994, she decided to devote all of her energy to a racing career.  Her dedication and skills allowed her to quickly move through the ranks of Canadian motorsport.  Soon she started competing in what is now called the NASCAR Canadian Tire Series, the most prestigious arena for stock car racing in Canada.  Today Williams keeps busy as the Spokesperson for Be Car Care Aware, is a driving instructor for BMW and hosts ladies Car Care clinics across Canada.Recently Williams:•    Traveled around the world with the Champcar Series as a Pace Car Driver.•    Tested race vehicles for the Craftsman Truck series.•    Lead driving instructor for Downtown Porsche Women’s Day•    Competed in the One Lap of America race.•    Hosted Mechanical Chicks on Global TV.•    Acted as an expert panellist in a Discovery Channel series called “Canada’s Worst Driver” (Season one).•    Acted as Car Care Canada’s Be Car Care Aware spokesperson since October 2004.Williams also uses her training in education to teach advanced driving skills for various vehicle manufacturers with a strong focus on safe driving techniques.  Off the track, Williams fills her schedule with teaching, public speaking appearances, school visits and trade show participation.

Lori Johnson President Ladies Start Your Engines

When Mar 18th, 2010 at 3:00pm Duration 0 minutes

Lori's business, Ladies, Start Your Engines! is a light maintenance class for women. Lori teaches her class using venues such as automotive dealerships, colleges, local adult education centers and women’s organizations. She enjoys empowering women with automotive knowledge so that they can feel confident when servicing or purchasing parts for their vehicles and she helps them become a more informed consumer.

Lori Johnson is an adjunct faculty member in the Automotive Technology program at the Community College of Philadelphia. She has 7 years experience as an automotive technician and a new car service manager for a Honda dealership. She has been an automotive information specialist and automotive editor for Chilton Publications/SPX Information Services. She has also prepared test preparation guides for the National Institute for Automotive Service Excellence.

Lori holds professional licenses and certifications in a number of areas including Air Conditioning Refrigerant, Pennsylvania Emissions Inspection and Pennsylvania Safety Inspection and is ASE certified. She is a qualified Motorcycle Safety Instructor and is a Pennsylvania State Inspection instructor. Lori has a strong record of service to the College and the community. Among other activities, she has served on two Hiring Committees at the college and currently serves on the Teaching Center and the Scholarship Advisory Boards.

Lori earned a certification in Automotive Technology from Pennco Tech and in Client Server Technology from Penn State University. She has an A.A.S. degree in Automotive Technology and a B.A. in Women's Studies/Sociology from Temple University.

When she’s not teaching you can find her riding her Harley Davidson Heritage Softail.

Visit her online at

Bio and headshot here:

ASE Master Technician Automobile Repair

When Feb 5th, 2010 at 3:00pm Duration 20 minutes

About Susan Schalk:

My automotive career began in 1973 and encompassed a few firsts—the first woman to be in the Plymouth Trouble Shooting contest (1974), first to attain a California smog license (1974), first to attain ASE certifications (1974, then called NIASE). I was a dealership tech for 3 years specializing in driveability and electrical, worked at service stations or for myself for 4 years, and spent 9 years at an auto restoration shop where my work switched from mechanical to predominantly body and paint work. Because of this wide range of experience I was able to pass all the tests required to attain ASE Master Technician status for Automobile Repair, Engine Machinist—Gas, Medium/Heavy Truck and Collision Repair and Refinishing (2004).

Twelve years ago (1998) I joined Mitchell 1, the company that used to make the “Mitchell Manual”—a name still widely recognized in shops. At Mitchell 1 I worked my way through different departments and positions from researcher to editor to data processer to business analyst to my current position of continuous (process) improvement manager.

I enjoy designing and building projects, gardening, traveling and continuing education. I have been attending college on and off since 1976. Along the way I’ve earned a B.A. and M.A. in psychology, a Web Publishing certificate and, most recently, an M.B.A. with an emphasis in Finance.

About Mitchell 1:

Mitchell 1 provides automotive repair data to repair shops and dealers throughout the United States and Canada. It also provides electronic auto repair shop Management Tools and ERP systems. It provides loyalty management (CRM) services for small, medium, and large automotive repair shops as well as Branded Web Sites and Specialized Repair Information for Automotive Enterprises.

Recommended Reading by Susan Schalk: Drive It Forever: Secrets to Long Automobile Life by Robert Sikorsky