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AskPatty in Second Life and Jody DeVere Featured in American Express Small Business Machinima Video

Published Nov 12th 2007, 8:04am by

Jodyandpatty Check out this informative video -- featuring's President, Jody DeVere, and the virtual venue at Second Life -- that was recently posted at the Amerian Express Open Forums: "Understanding Virtual Marketplaces: A View of Your Small Business in the Virtual World." (

In an attempt to help small business owners transition to a digital world, American Express -- a company that has been serving small businesses for more than 20 years -- has created, a website focused on networking, ideas and expertise for business owners. Still in beta, OPEN® provides products and services such as videos, articles, and expert blogs, designed to help businesses grow.

Open_forum_logo Content tabs offer choices from articles & resources, discussion boards, small business stories, an event center, membership directory, and much more. They've gathered content from some of the best resources on the web, and give their members the opportunity to rate it, comment on it, and share it with other professional colleagues.

This particular video series is intended to assist small businesses entering the digital world. According to American Express, in just the past 24 months there has been a significant increase in the number of small business owners starting new business ventures in virtual worlds. These virtual worlds offer a unique opportunity to interact one-on-one with customers and learn more about their preferences and needs. AmEx says "The way you market your goods and services in the virtual world can change the way consumers view your goods and services in the real world."

Click here to watch the entire video:
Understanding Virtual Marketplaces: A View of Your Small Business in the Virtual World


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