Check out this informative video -- featuring AskPatty.com's President,
Jody DeVere, and the AskPatty.com virtual venue at Second Life -- that was recently
posted at the Amerian Express Open Forums: "Understanding Virtual Marketplaces: A View of Your Small Business in the Virtual World." (http://www.openforum.com/thread.jspa?threadID=300000821)
In an attempt to help small business owners transition to a digital world, American Express -- a company that has been serving small businesses for more than 20 years -- has created openforum.com, a website focused on networking, ideas and expertise for business owners. Still in beta, OPEN® provides products and services such as videos, articles, and expert blogs, designed to help businesses grow.
Content tabs offer choices from articles & resources, discussion boards, small business stories, an event center, membership directory, and much more. They've gathered content from some of the best resources on the web, and give their members the opportunity to rate it, comment on it, and share it with other professional colleagues.
particular video series is intended to assist small businesses entering
the digital world. According to American Express, in just the past 24
months there has been a significant increase in the number of small
business owners starting new business ventures in virtual worlds. These
virtual worlds offer a unique opportunity to interact one-on-one with
customers and learn more about their preferences and needs. AmEx says
"The way you market your goods and services in the virtual world can
change the way consumers view your goods and services in the real
Click here to watch the entire video:
Understanding Virtual Marketplaces: A View of Your Small Business in the Virtual World