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What is a tire to a driver? Is it the trusty co-pilot? The fraction of a second between a fender and a bender? The buddy who won’t change the radio station on you? In Yokohama’s new microsite, iamyokohama.com, the company takes a strong visual approach by putting all of the focus on the tire and celebrating the many things a tire is to a driver. Read More
Brandy Schaffels and Tony Molla chat about proper maintenance for our cars, and finding the best possible service for that vehicle.